About the job Management Trainee (VM)
oppo泰国VM(Visual Merchandising)管培生:
1.负责泰国oppo终端陈列管理
-根据公司新品推广计划设计陈列方案
-确保产品展陈符合品牌标准
-定期更新和维护终端形象的展示效果
2.品牌形象推广
-确保所有视觉展示(门店大牌,橱窗,POP,POSM物料)符合品牌标准
-在全国范围统一品牌展示规范
3.培训和指导
-为销售/零售/渠道提供视觉陈列相关培训,提升终端人员的陈列技能
-指导终端团队按陈列标准执行落地
4.数据分析与反馈
-统筹收集终端形象投放数据,评估视觉陈列对销售的影响,提出改进建议
-定期分析终端展示效果和团队反馈,为下一步提供优化依据
-收集友商相关内容,汲取和优化本地设计
VM团队需要具备敏锐的审美能力,市场洞察力和高效的沟通协作能力,以确保品牌视觉效果的持续优化和消费者的品牌体验提升。
oppo Thailand VM (Visual Merchandising) Trainee:
1. Responsible for the display management of OPPO terminals in Thailand
- Design display plans according to the company's new product promotion plan
- Ensure that product display conforms to brand standards
- Regularly update and maintain the display effect of the terminal image
2. Brand image promotion
- Ensure all visual displays (store signage, window displays, POP, POSM materials) comply with brand standards
- Unify brand display standards across the country
3. Training and guidance
- Provide visual display-related training for sales/retail/channels to improve terminal staff's display skills
- Guide the terminal team to implement according to the display standard
4. Data analysis and feedback
- Coordinate the collection of terminal image distribution data, evaluate the impact of visual display on sales, and propose improvement suggestions
- Regularly analyze the terminal display effect and team feedback to provide optimization basis for the next step
- Collect relevant information from competitors and optimize the local design
The VM team needs to have a keen sense of aesthetics, market insights, and efficient communication and collaboration skills to ensure the continuous optimization of brand visual effects and the enhancement of consumers' brand experience.