International Operations Specialist

Job Responsibilities:
- Plan, execute, and manage marketing and operational initiatives for overseas markets
- Develop and implement digital marketing strategies across platforms such as Facebook, Instagram, and TikTok
- Collaborate with global teams and clients to ensure alignment on business goals and campaign execution
- Conduct market research to identify trends, customer needs, and competitive insights
- Monitor and analyze campaign performance, making data-driven adjustments to optimize results
- Support cross-border business operations, ensuring smooth coordination across departments
- Participate in the development of international growth strategies for internet, gaming, e-commerce, or fintech sectors


Job Requirements:
- Bachelors degree in Marketing, International Business, Media, Advertising, Computer Science, or related fields
- 1-2+ years of experience in international advertising or operations of overseas internet products
- Hands-on experience with mainstream advertising platforms (e.g., Google, Facebook, TikTok, etc.)
- Proven track record of managing high-budget advertising campaigns (millions-level RMB/USD)
- Familiarity with A/B testing methods, CRO techniques, and advertising data analysis tools
- Fluent in Mandarin (reading, writing, listening, and speaking)
- Strong communication skills for effective collaboration with overseas teams and clients
- Strong analytical and logical thinking skills
- High level of responsibility, self-motivation, and execution ability
- Excellent communication skills with the ability to work in cross-cultural and cross-functional environments