Head of Sales & Business Development (J)

About the job

Role Summary

Position: Head of Sales & Business Development (Co-Founder / Chief Commercial Officer)

Business: A fast-growing cross-border startup focused on importing premium fresh fruits and vegetables into Singapore and Malaysia, with sourcing, operations, and cold chain logistics already established by the founding team.

Mission: Full ownership of sales, revenue, and market development to build a profitable SG–MY fresh produce import business.

Key Responsibilities

• Lead B2B sales and business development in Singapore and Malaysia with wholesalers, distributors, supermarkets, foodservice players, and online retailers.
• Build and convert a strong pipeline into recurring weekly orders and container shipments, achieving clear monthly FCL and margin targets.
• Own pricing strategy, volume programs, and key account relationships, including quality/claims management and retention, in collaboration with the founding team.
• Develop and execute go-to-market strategies for new product categories and seasonal programs.
• Monitor market intelligence (pricing trends, competitor activity, promotions) and feed insights into sourcing and pricing decisions.
• Shape commercial strategy with the founding team, including product mix, channel priorities, and long-term market penetration.
• Lay the foundation for a scalable sales organization, including processes, CRM, and future team structure.

Candidate Profile

• Minimum 8 years of experience in fresh fruit and vegetable trading or perishable supply chain in Singapore or Malaysia, including 3–5 years in a senior commercial or frontline leadership role.
• Strong, active buyer network across wholesalers, distributors, and supermarkets.
• Deep understanding of product quality specs, seasonality, and claims handling; confident negotiator with F&V buyers.
• Entrepreneurial and highly hands-on, comfortable being measured on volume, margin, and customer performance.
• Strategic thinker with excellent customer rapport and ability to drive growth in a lean startup environment.
• Nice to have: Experience with Vietnam produce and categories like sweet potatoes, leafy greens, dragon fruit, and pineapple; prior experience in an early-stage or startup environment (comfort with ambiguity, building processes from scratch).

If you have a strong track record in B2B sales, business development, and key account management—and you're ready to take full ownership of driving revenue growth and building strategic partnerships in a fast-paced startup environment—this is your opportunity.

Attach your updated resume and APPLY NOW to lead market expansion and make a real impact!

ANTARES MANAGEMENT SERVICES PTE. LTD.

EA License No.: 25C3031

UEN: 202527765K

Disclaimer:

• This job description is provided for informational purposes only and is subject to change based on the employers requirements.
• Our agency is committed to promoting diversity and equal opportunity in the workplace. All applicants will be considered based on merit, qualifications, and fit for the role, without discrimination on the basis of race, gender, age, religion, disability, or any other protected characteristic.
• ANTARES MANAGEMENT SERVICES PTE. LTD. is the exclusive recruitment partner for this role. All communication regarding applications should be directed through our agency.