Head of Admin and Marketing

Industry: Microfinance Institution (MFI)

Job Summary:

Our client, a well-established Microfinance Institution (MFI), is seeking a Head of Administration & Marketing to lead and enhance both their administrative operations and marketing strategy. This is a key leadership role responsible for driving efficiency in office management and delivering impactful marketing initiatives aligned with the institution's growth goals.

Main Responsibilities:

Administrative Leadership

• Establish and implement office policies, systems, and procedures to ensure operational efficiency.
• Oversee budgeting, procurement, and expense tracking for admin and marketing teams.
• Manage office facilities, maintenance, and new branch setups.
• Supervise vendor contracts, memberships, and service agreements.
• Ensure effective asset management and infrastructure upkeep.
• Lead, mentor, and motivate the administration team.
• Handle other tasks as assigned by management.

Marketing Strategy & Execution

• Develop and implement marketing strategies that align with business growth.
• Conduct market research to track trends, customer needs, and competitor activity.
• Plan and manage campaigns across traditional and digital channels.
• Oversee the creation of marketing content (brochures, posters, digital assets).
• Organize promotional events and product launches.
• Track campaign performance and recommend improvements.
• Support branding and visibility initiatives.

Main Requirements:

• Masters or Bachelors degree in Business Administration, Marketing, or related field.
• 5-7 years of experience in a similar leadership role.
• Strong background in office management, procurement, and marketing.
• Proven leadership, communication, and negotiation skills.
• Proficient in Microsoft Office and modern marketing tools.
• Strong strategic thinking, problem-solving, and time management skills.

• Demonstrated creativity, initiative, and attention to detail.