Performance Marketing Executive (KL, Remote)

Boxgreen is seeking a dynamic Performance Marketing Executive to elevate our paid digital marketing campaigns. As a key player in our marketing team, you'll be responsible for the strategy, execution, and optimization of campaigns across multiple platforms, directly impacting our growth and success.

Campaign Management & Optimization:

• Spearhead paid search and social campaigns across cutting-edge platforms (Google Ads, Meta, TikTok, LinkedIn, etc.)
• Implement data-driven optimizations for bid management, budget allocation, and overall campaign performance enhancement to maximize ROI.
• Develop and execute strategic A/B testing plans to continually improve campaign effectiveness and identify new growth opportunities.
• Drive performance initiatives for major e-commerce sales events (e.g., 7.7, 11.11, Black Friday).

Analytics & Reporting:

• Conduct in-depth performance analysis and deliver actionable insights
• Create comprehensive reports that effectively communicate campaign performance, trends, and opportunities
• Identify market trends and growth opportunities to inform future strategies and drive efficiency in ad spend.
• Utilize web analytics tools (e.g., Google Analytics, Omniture Analytics) for tracking, measurement, and comprehensive reporting.

Strategic Planning & Innovation:

• Contribute to the development of digital marketing strategies and roadmaps
• Propose and lead innovative experiments and promotional campaigns to test new channels, audiences, and creative approaches
• Stay ahead of industry trends and integrate new technologies and tactics

Cross-Functional Collaboration:

• Work closely with creative teams to ensure high-quality, on-brand campaign assets
• Handle ad hoc duties assigned by the manager

Requirements

• At least 2-3 years of hands-on performance marketing experience.
• Degree or diploma in Marketing, Digital Media, or a related field.
• Proven track record of managing successful paid search and social campaigns.
• Experience in setting up and optimizing Google AdWords (SEM, Display) or Social Media campaigns.
• Working knowledge of SQL, Google/Omniture Analytics, and other web analytics tools.
• Analytical mindset with a passion for data-driven decision-making.
• Exceptional problem-solving skills and attention to detail.
• Strong communication skills, both written and verbal.

Why Apply?

• Chance to work with one of the fastest growing food startups based in Singapore
• Competitive salary and benefits
• Be part of something good, from our nonprofit work to sustainability initiatives
• Great working environment (Awarded 2022 Asia Best Workplaces Award)
• For more details, please visit our career page: https://www.boxgreen.co/pages/careers

Perks:

• A flexible work environment with primary work-from-home arrangements in Kuala Lumpur, complemented by regular in-person meetings for team collaboration
• Open career advancement opportunities (we care about your personal aspiration and goals)
• New snack & beverage tastings, be part of our product making process
• Frequent Boxgreen family hours/team activities

About Boxgreen

Boxgreen was started with a vision to make people happy and healthy at work! We are a technology-enabled provider of healthy food & wellness services to hundreds of offices to date. We are constantly evolving, along with our customers' preference and constantly launching innovative products. We are a fun, fast growing, venture backed company.

Were also B Corp Certified which means were constantly working towards a sustainable business, doing our best to do good for our team, our snackers, our community and our suppliers. Snacking with us helps train and employ people in vulnerable communities through employment and training opportunities.

• Location: Kuala Lumpur, Work From Home
• Working Hour: Mon to Fri (9.30 am to 6.30 pm)