About the job Business Development Executive – Financial Services
Our client, a leading East African retailer and distributor of home appliances and consumer electronics, is looking to hire a Business Development Executive to drive growth within the Financial Services sector by developing and expanding relationships with banks, insurance companies, and related financial institutions through new business acquisition, account growth, and long-term customer engagement.
The role is responsible for identifying and converting high-value opportunities, increasing customer penetration, developing customer-specific solutions, and positioning the company as a preferred solution partner within the Financial Services sector.
Job Responsibilities & Accountability
1. Financial Services Account Growth & Development
- Develop and execute growth plans for assigned financial services customers.
- Build and maintain relationships with key decision-makers and stakeholders.
- Identify opportunities across multiple departments, branches, and business units within customer organizations.
- Increase customer penetration and wallet share through consultative selling.
- Strengthen relationships within existing customers to unlock additional business opportunities.
- Develop customer-specific engagement plans to support long-term account growth.
- Position the company's solutions based on customer needs and business requirements.
2. New Business Development
- Identify, prospect, and acquire new customers within banks, insurance companies, and related financial institutions.
- Create and convert new opportunities through proactive market engagement.
- Develop tailored proposals and commercial solutions.
- Lead customer presentations, negotiations, and commercial discussions.
- Identify and manage tender opportunities from prequalification to award.
- Explore new revenue opportunities and partnerships within the Financial Services sector.
3. Commercial Management & Execution
- Build and maintain a healthy pipeline of opportunities.
- Monitor opportunity progression and conversion plans.
- Maintain accurate sales forecasts, CRM updates, and customer records.
- Track market trends, customer needs, and competitor activity.
- Collaborate with internal teams to ensure seamless customer experience and execution.
- Achieve assigned revenue, gross profit, and collection targets.
Key Performance Indicators (KPIs)
- Commercial Performance KPIs
- Revenue and gross profit achievement
- New customer acquisition
- Pipeline growth and conversion
- Collections performance
- Customer retention
- Account Growth & Development KPIs
- Growth within existing customers
- Customer penetration across departments/business units
- New opportunity creation
- Customer engagement effectiveness
- Long-term relationship growth
Qualifications
- Bachelor's Degree in Business Administration, Commerce, Sales & Marketing, or a related field.
- Professional qualification in Sales, Business Development, or Key Account Management will be an added advantage.
Knowledge, Skills & Experience
- Minimum 7 years' experience in B2B sales, business development, or key account management.
- Proven experience managing large corporate customers, preferably within banks, insurance companies, or complex institutional accounts.
- Demonstrated success in growing accounts and developing new business opportunities.
- Strong consultative selling and solution development skills.
- Ability to engage and influence senior customer stakeholders.
- Experience handling tenders, negotiations, and complex commercial opportunities.
- Strong commercial acumen with excellent planning and relationship management skills.
- Ability to identify growth opportunities and drive customer expansion.
Success Definition
Success in this role will be measured by:
- Achievement of assigned revenue, profitability, and collection targets.
- Growth and expansion of Financial Services customers.
- Acquisition of new high-value customers.
- Increased customer penetration and repeat business.
- Development of strong customer relationships across decision-making levels.
- Creation of sustainable growth opportunities within the Financial Services sector.