Beirut, Lebanon
Digital Marketing Specialist
Job Description:
Responsibilities
Work with marketing teams to promote products and services through social media, websites, and apps. Their main duties and responsibilities include:
- Developing and implementing digital marketing strategies, including social media advertising, email marketing, display ads, Search Engine Optimization (SEO), Search Engine Marketing (SEM)...
- Building and maintaining brand presence across multiple social media channels,
- Creating, executing, and monitoring marketing campaign budgets,
- Measuring key performance metrics, including website traffic, audience engagement, service quotas, bounce rate, and ad spend return on investment,
- Coordinating with the digital marketing team to identify innovative growth strategies,
- Preparing reports on the performance of marketing campaigns,
- Using advanced analytics software to identify customer touchpoints and assess end-to-end customer experience across diverse digital channels.
Qualifications
- Bachelor's degree or equivalent
- Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
- Experience with SEO, SEM, Meta Business Manager...
Required Skills:
Digital Marketing Marketing