Digital Marketing Specialist (UAE)

Responsibilities:

• Key focus is Google ads: generated leads that result in fitments at a good cost.
• Research, develop and execute lead generation and e-commerce campaigns on Google AdWords, Facebook, and other digital platforms.
• Analyze campaign data to identify areas for improvement and implement solutions.
• Conceptualize and create engaging content that will build a community and elevate our brand.
• Proactively test new ideas and different messaging to find the secret recipe for effective communication with our audience.
• Set up tracking to monitor the performance of campaigns and traffic to landing pages and website.
• Work alongside the sales team to boost lead performance.
• Perform other duties as assigned.
  

Qualifications:

• Bachelors Degree in Business Administration / Marketing / related field
• Minimum of 2-3 years in Marketing
• Strong in Arabic (speaking & writing) to handle the UAE market
• Proficiency in Google Adwords, GDN, and Facebook paid ads is a plus
• Good knowledge of Microsoft Excel is a plus
• Experience in B2B industries a plus
• Knowledge of video and picture editing software, an advantage but not a requirement.
• Full understanding of all social media platforms
• Knowledge of content management systems
• Must be able to produce and edit content for the right vlogs.