Digital Media Marketing Director

Position Title: Digital Media Marketing Director

Classification: Associate

Salary: 60,000 - 120,000 / month

Reports to: Client, Account Manager

Primary Relationship: Client Team

Date: July 2022

Schedule: UK Business Hours

Background:

The Digital Marketing Director is responsible for planning, developing, implementing and

managing the overall digital marketing strategy. As a digital marketing director, you should have

in-depth marketing experience and a passion for digital technologies. You will work closely with

your own marketing team, as well as different teams within the company to ensure consistency

throughout all digital marketing channels. You will also provide forward-thinking ideas to build

and maintain a strong company web presence.

Responsibilities:

• Build, plan and implement the overall digital marketing strategy

• Manage the strategy

• Stay up to date with the latest technology and best practices

• Manage and oversee different digital marketing channels

• Measure ROI and KPIs

• Prepare and manage digital marketing budget

• Oversee all the company's social media accounts

• Measure and manage online content

• Track SEO and Google Analytics data and make complex analysis

• Build and inbound marketing plan

• Anticipate sales performance trends

• Organize and lead digital marketing team

• Research competition, investigate benchmarks and provide suggestions for improvement

Requirements:

• Marketing degree or 4 years marketing experience

• Website and wordpress management experience

• Familiar with Google Analytics and Google Ads

• Management skills

• Proficient with project management software

• Excellent reporting