Senior Merchandising Manager

Summary:

A leading lifestyle retail company with a diverse portfolio across eyewear, beauty, and café concepts is seeking a Senior Merchandising Manager to drive sales performance, inventory optimization, and in-store execution across all channels. This role plays a critical part in shaping the brands product strategy by aligning assortments, pricing, and merchandising initiatives with customer needs, market trends, and commercial objectives. The manager will lead data-driven decision-making while collaborating closely with retail, e-commerce, marketing, and supply chain teams to ensure successful product launches and sustained growth.

Responsibilities:

• Analyze sales performance, customer behavior, market trends, and competitor activity to guide merchandising and assortment decisions.
• Lead sales forecasting for new collections, product launches, and promotions in partnership with demand planning, marketing, and channel leaders.
• Develop and manage assortment strategies across all eyewear categories (optical, sun, accessories), identifying gaps and growth opportunities by channel and store.
• Rationalize assortments using ABC analysis, location-based performance, and SKU-level insights.
• Partner with product development and marketing to align hero products and newness with seasonal campaigns and brand priorities.
• Oversee accuracy and maintenance of product databases, item codes, and SKU performance tracking.
• Collaborate with Visual Merchandising to develop and optimize planograms that support sales targets, customer profiles, and inventory levels.
• Review pricing architecture and recommend pricing strategies based on competitive benchmarks, margin goals, and customer expectations.
• Align with marketing on promotional strategies to improve sell-through, inventory health, and seasonal performance.
• Work cross-functionally with retail operations, e-commerce, marketing, and supply chain to ensure seamless execution of launches, campaigns, and pricing updates.
• Lead regular cross-functional check-ins to align on product priorities, timelines, and performance.
• Manage, mentor, and develop the merchandising team, ensuring consistent execution of merchandising strategies aligned with brand and business goals.

Qualifications:

• Bachelor's degree in Business, Merchandising, Fashion/Retail Management, or a related field
• 5+ years of merchandising experience in retail, preferably within fashion, eyewear, or lifestyle brands
• Strong expertise in sales analysis, assortment planning, and pricing strategy
• Solid understanding of retail operations and customer behavior across channels
• Advanced proficiency in Microsoft Excel and reporting tools
• Highly analytical, organized, and collaborative with strong stakeholder management skills
• Knowledge of eyewear trends and customer needs is a plus

Work Setup: Hybrid (minimum of 3 days onsite depending on business needs)

Schedule: 9:00 AM – 6:00 PM, Monday-Friday

Location: Mandaluyong City

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