About the job Koi — Founding Account Executive
Koi — Founding Account Executive
Type: Full-time | On-site (NYC, 4 days in-office) | Brooklyn, NY Compensation: $90,000–$120,000 base + 20% uncapped commission (1.5x accelerator above quota) — $180,000–$240,000 OTE + competitive equity Hiring count: 1 Visa sponsorship: None available Reports to: Co-founders
About Koi
Koi builds AI-native, agentic revenue-recovery and back-office automation for mid-market companies, starting with line-item reconciliation and collections. They sell outcomes, not tools — applying incoming cash automatically and wrangling the investigative work on cases that don't reconcile cleanly, turning collections into a way to strengthen customer relationships rather than erode them. Customers are mid-market businesses with complex billing flows, including manufacturing and SaaS companies, with deal sizes of $30K–$75K ACV on ~2-month sales cycles.
Founded: 2024 | Team size: 4 (two engineer co-founders + two engineers) | Stage: Seed Industry: AI Finance/Ops Tools Website: usekoi.com Office: Brooklyn, NY
Why Candidates Should Join
- Ground-floor GTM seat: First sales hire on a 4-person team — you define what works rather than inherit a playbook.
- Clear leadership path: Projects to VP Sales / Growth Lead as Koi scales; set up the foundation for and eventually lead future GTM hires.
- Strong upside: $180–240K OTE with 20% uncapped commission and a 1.5x accelerator above quota; competitive founding-hire equity.
- Category timing: AI is rewriting how back-office software is sold in the mid-market, with headcount cost as the value driver and customer budgets growing accordingly.
Intake Call Summary
- Not provided on the role page. An intake video is posted, but no transcript or written summary was available to parse. Request from David if a summary is needed before scoring.
The Role
Koi is hiring its Founding Account Executive to build the go-to-market motion from the ground floor and own the full sales cycle. The motion is currently 100% outbound.
What You'll Be Doing
- 80+ cold calls per day with disciplined outbound execution
- Full-cycle sales: prospecting, discovery, demo, negotiation, close on $30–75K ACV deals
- Build the outbound playbook from scratch — scripts, objection handling, sequencing
- Join the co-founders on first calls to absorb the pitch and feed back insights that tune the motion
- Refine ICP alongside the founders as Koi iterates on the mid-market segment (manufacturing + SaaS)
- Set up the foundation for future GTM hires
Tech stack: Clay, Apollo, comparable outbound tooling + CRM workflows
Requirements
- 1-3 years full-cycle B2B SaaS or SDR-to-AE
- Heavy cold calling experience
- Clay / Apollo / CRM tooling
- High-agency, playbook-building
- NYC 4 days in-office
Green Flags
- Cold calling killer: knows how to work a phone, handles objections like a pro, has run high-volume outbound at a prior role
- High-agency operator with a hustler mentality (responsive at all hours, finds the work, doesn't wait for direction)
- Built outbound playbooks from scratch, knows how to write scripts and structure sequences
- Sold to mid-market finance ops, accounting, or back-office buyers at a prior startup
- Wants the projection path to GTM leadership and is excited to be the first hire setting up future ones
Red Flags
- Expects to be handheld or handed a playbook.
- No cold calling experience. The role is 80+ calls/day.
- Pure inbound AE without outbound chops. Koi's pipeline is 100% outbound today.
- Mid-career operator wanting Manager title. This is a roll-up-sleeves founding AE seat.
- Needs visa sponsorship. Koi is not sponsoring at this stage.
Role Details
Salary$90,000–$120,000 baseOTE$180,000–$240,000 (50/50 split)Commission20% of ARR, uncapped, 1.5x accelerator above quotaQuota5x base ($450K at $90K base / $600K at $120K base)EquityCompetitive (founding GTM hire)On-site policyNYC, 4 days in-office (downtown Brooklyn)Visa sponsorshipNone availableEmployment typeFull-timeLocationBrooklyn, NYBenefitsMedical, dental, vision; 401(k) (no match)
Screening Questions
- None provided on the role page. The interview process includes a Mock Sales Call stage; request the specific screening questions from David if a call is planned before submission.
Interview Process
Stage 1 — Pending Approval — Candidates awaiting initial approval. Stage 2 — Intro Call — Initial conversation. Stage 3 — Mock Sales Call — Live sales simulation. Stage 4 — Meet the Team — Team interview. Stage 5 — Offer Extended Stage 6 — Hired — Candidate accepts and starts.
Ideal Companies & Backgrounds
- Not provided on the role page.
Ideal Candidate Profiles
- Not provided on the role page.
Rejected Candidate Feedback
- None on the role page.