Digital Marketing Manager

Job Overview:

We are currently seeking a highly skilled and experienced Digital Marketing Manager to join our team. As the Digital Marketing Manager, you will be responsible for developing, implementing, and managing our company's digital marketing strategies. You will work closely with our clients to understand their business objectives and create effective marketing campaigns that will help them achieve their goals.

Key Responsibilities:

• Develop and implement digital marketing strategies for our clients, including SEO, PPC, email marketing, social media, and content marketing.
• Conduct market research and analysis to identify target audiences and create targeted campaigns.
• Collaborate with clients to understand their business goals and objectives and create digital marketing plans that align with their needs.
• Manage and optimize digital advertising campaigns to ensure maximum ROI.
• Monitor and analyze website traffic and performance using tools such as Google Analytics.
• Create and manage email marketing campaigns, including designing templates, writing copy, and analyzing results.
• Manage social media accounts and create engaging content to increase brand awareness and engagement.
• Stay up-to-date with industry trends and best practices to continuously improve our digital marketing strategies.
• Work closely with the design and content teams to create visually appealing and effective marketing materials.
• Collaborate with other departments to ensure a cohesive and consistent brand image across all channels.

Qualifications:

• Bachelor's degree in Marketing, Advertising, or a related field.
• Proven experience in digital marketing, preferably in a managerial role.
• Strong understanding of SEO, PPC, email marketing, social media, and content marketing.
• Experience with Google Analytics and other digital marketing tools.
• Excellent communication and interpersonal skills.
• Strong analytical and problem-solving abilities.
• Ability to work independently and as part of a team.
• High level of creativity and attention to detail.
• Experience in managing a team is a plus.