San Juan, San Juan, Puerto Rico

VP of SEO / Education

 Job Description:

***El Comeback is a non-profit program from ConPRmetidos that attracts and retains professional talent for Puerto Rico-based jobs. Register at elcomebackpr.org/registration-form to get matched with professional opportunities on the island. Candidates' searches for positions posted by El Comeback are done on behalf of companies that we support in their search for candidates.***

Red Ventures Education, one of the most far reaching higher education portfolios in the United States reaching more than 50 million students annually, is looking for an SEO leader with strong analytical and technical skills to lead our SEO team. This person will lead audience strategy to scale intent-driven audiences across Red Ventures Educations top sites (BestColleges.com, TheBestSchools.org, OnlineMBA.com, NurseJournal.org, Psychology.org, etc.). You'll oversee ongoing SEO testing across content, UX, and technical best practice to improve session growth and ultimately content ROI.

Salary:  $220,000-270,000  *Note actual salary is based on geographic location, qualifications, and experience.

What You'll Do

  • Create & manage SEO strategy for a portfolio of websites, focused on growing organic volume and revenue.
  • Lead, mentor, and develop 10+ members of the SEO team
  • Partner across teams (Content, Product Dev, Data, and Revenue) to maintain and improve Red Ventures Educations content library and develop growth roadmaps
  • Stay on top of evolving SEO best practices and run tests to develop tactics & strategies
  • Work with product management to create SEO requirements that improve site performance and user experience
  • Partner with the Data Sciences team to craft algorithms that measure and improve our content and search optimization
  • Provide insights to the engineering team to convert manual analyses into automated software approaches
  • Study search demand to identify content and product growth opportunities
  • Monitor industry trends and business performance to inform and adjust our strategy as needed

What we're looking for

  • 10+ years experience in growth marketing with some specialization in SEO, preferably in-house at a large publisher or from an enterprise-level digital consulting agency
  • Strong understanding of intent-driven audiences and performance marketing
  • Track record of delivering and communicating business results from SEO investments
  • Demonstrated entrepreneurial spirit
  • Superior project management
  • Exceptional Excel skills
  • Experience analyzing large data sets generated from multiple sources, including Web analytics, site crawls, and large third-party SEO databases
  • Strong Web-development fluencymust be able to write precise technical SEO requirements
  • Familiarity with SQL is a plus
  • Bachelors or Masters degree preferably in math, science, business, or computer science


  Required Skills:

Tactics Higher Education Search User Experience Product Management Investments Algorithms Consulting Salary Demand Optimization Analytics Databases Strategy Computer Science Education SQL Software Testing Project Management Engineering Marketing Business Science Management