Market Research Specialist

Market Research:

• Conduct in-depth market research studies, including competitive analysis, customer segmentation, and trend identification.
• Utilize various research methodologies, such as surveys, interviews, focus groups, and data mining techniques.
• Analyze market data to identify opportunities, threats, and emerging trends.

Data Analysis:

• Collect, clean, and organize large datasets from diverse sources.
• Employ statistical analysis tools and techniques to extract meaningful insights.
• Develop data visualizations (e.g., charts, graphs, dashboards) to communicate findings effectively.

Report Writing:

• Prepare clear, concise, and actionable reports summarizing research findings and recommendations.
• Present findings to key stakeholders, including executives, marketing teams, and sales teams.

Market Intelligence:

• Monitor industry news, competitor activities, and regulatory changes.
• Stay up-to-date with the latest market research tools and techniques.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Economics, Statistics, or a related field.
• Strong analytical and problem-solving skills.
• Proficiency in data analysis tools (e.g., Excel, SPSS, Python, R).
• Experience with market research methodologies and techniques.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Attention to detail and accuracy.