Marketing Manager (Growth)

Job brief

Enozom is a software company that builds and runs its own SaaS products for businesses worldwide. Our flagship product, Day Off, is used by more than 50,000 companies around the world, and our portfolio includes five other products serving different markets and industries.

We're looking for a Marketing Manager to own the growth of our product portfolio. You'll set strategy, lead the marketing team, and be accountable for the numbers.

Responsibilities:

• Own marketing strategy across the portfolio. Set goals, positioning, and channel plans for each product based on its audience and market, both local and international.
• Drive acquisition and conversion. Plan and run campaigns across SEO, paid search, paid social, content, email, and partnerships. Track sign-ups, trials, and paid conversions for each product.
• Lead and grow the team. Manage our social media specialists, set priorities and content calendars, and help hire for future marketing roles.
• Launch new products. Plan and execute go-to-market for new products, including messaging, landing pages, launch campaigns, and early customer acquisition.
• Improve our websites. Work with the development team on landing pages, website SEO, conversion rate optimization, and analytics tracking.
• Manage budget and report results. Allocate the marketing budget across products and channels, track CAC, conversion rates, and ROI, and report monthly to the CEO.
• Work with support and operations. Use customer feedback and support insights to sharpen messaging, reduce churn, and build case studies and testimonials.

Requirements

• 4+ years of marketing experience, with at least 2 years in SaaS, software, or digital products
• A track record of growing sign-ups or revenue through digital channels, backed by numbers you can show us
• Hands-on experience with SEO, Google Ads, and Meta/LinkedIn ads, plus analytics tools such as Google Analytics 4 and Search Console
• Experience managing or mentoring a small team
• Excellent written English; Arabic is a strong plus
• Comfortable managing several products and priorities at once
• Data-driven, with the willingness to roll up your sleeves when needed

Nice to have

• Experience running international campaigns, especially for the US market
• Experience with B2B SaaS lead generation (demos, free trials, nurture emails)
• Product launch experience
• Experience marketing a portfolio of products rather than a single one