Performance Marketing (Google Ads)

Mandatory

• Strong B2C Performance Marketing Profile
• Mandatory (Experience 1): Must have 2+ YOE in managing performance marketing in atleast 1 of Google ads campaigns (Search, Display, Universal App Campaigns UAC)
• Mandatory (Experience 2): Must have hands-on experience with campaign setup, execution, daily optimization, reporting, and performance tracking across key KPIs (CTR, CPC, CPA, ROI)
• Mandatory (Experience 3): Must have strong technical skills including familiarity with Google Tag Manager, Google Analytics
• Mandatory (Company): Must have worked at a B2C digital/tech product company or a digital marketing agency managing B2C digital/tech product clients
• Mandatory (Exclusion): Avoid all e-commerce companies like Meesho, Amazon, Flipkart, Swiggy, as their scope of work is limited and irrelevant to their requirement.
• Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itselfnot from companies like Ola, Swiggy, Zepto, Zomato, Uber, where the user experience is shaped by a tangible service (e.g., food delivery or cab rides).
• Mandatory (Stability): Minimum 2 years per role required. One short stint is acceptable if theres a long tenure (eg: 5+ years) in a prior role. Frequent job changes are straight rejects.
• Note: Total years of experience must not exceed 6 years.

Preferred Companies

Publicis Groupe, Performics, Starcom, Zenith, Publicis Media, iProspect, Merkle Sokrati, Reprise Digital, Webenza, Schbang, Kinnect, FoxyMoron, Social Beat, AdLift, Interactive Avenues, Logicserve Digital, Ethinos, Tonic Worldwide, Digidarts, The Small Big Idea, Pixeltrack, Pinstorm, Langoor, Xebec, Scaler, Unacademy, upGrad, BYJUS, Vedantu, Khan Academy, Toppr, Practo, QISpine, Paytm, Paytm Money, Freo Money, Groww, Zerodha, CRED, Navi, PhonePe, Jupiter, Kuku FM, Hike Messenger, Pocket FM, Dailyhunt, Gaana, JioSaavn, MX Player, Hotstar, Gameskraft, Dream11, MPL, Nazara Technologies, WinZO

Job Specific Criteria

• CV Attachment is mandatory
• Are you okay with Shift Timings - 2:00 to 11:00PM?
• Please rate the candidates communication skills (0-10)