BDM Wholesale (Tobacco, Cosmetics, Rice)

Job Title: Business Development Manager (Wholesale)

Location: Lagos, East & North (Kaduna, Kebbi, Gombe & Yobe)

Work Structure: Onsite

Industry: FMCG

ABOUT THE CLIENT

Our Client is a leading FMCG manufacturing and distribution company with a strong footprint in Nigeria. The company specializes in fast moving consumer goods (FMCG).

Our client is a strong advocate for quality and innovative consumer goods and services. They help to service a wide network of wholesalers and retailers across various cities in Nigeria to ensure broad market reach for their products, create value for customers while maintaining standards.

ABOUT THE JOB

In this role, you will be responsible for driving revenue growth by identifying new business opportunities, expanding market presence and developing strong relationships with distributors, retailers and strategic partners. You are required to possess expert knowledge of wholesale distribution.

Success in this role requires a proactive minded professional who thrives in building long-term strategic partnerships, driving revenue growth, increasing brand visibility across wholesale, retail, e-commerce and distribution channels.

You are expected to have excellent communication and presentation skills.

Principal Duties / Responsibilities

• Develop and execute wholesale business strategies to achieve sales, volume and market share targets.
• Identify, onboard and manage new wholesale distributors and key accounts
• Build and maintain strong, long-term relationships with wholesalers, distributors and trade partners
• Negotiate pricing, trade terms, contracts and promotional agreements in line with company policies and regulations
• Monitor wholesale market trends, competitor activity and pricing structures to identify growth opportunities
• Collaborate with sales operations, supply chain and marketing teams to ensure optimal product availability and distribution efficiency.
• Drive execution of trade programs, incentives and promotional activities within the wholesale channel
• Ensure full compliance with local and international tobacco regulations, company policies and ethical standards
• Prepare sales forecast, budgets and performance reports; track KPIs and recommend corrective actions where needed.
• Represent the company at industry events, trade meetings and distributor forums as required

Job Requirements

• Bachelors' degree in Business Administration, Marketing, Sales or a related field.
• 3-5 years in wholesale distribution and partnership roles/ sales or business development, preferably with the FMCG, tobacco, cosmetics or regulated industries.
• Strong negotiation, analytical and relationship management skills
• Proven track record of managing wholesale or distribution-led channels
• Experience working in highly regulated environments is a strong advantage.

Qualification/Experience

• Strategic thinking and commercial acumen
• Deep understanding of FMCG consumers and go-to-market dynamics.
• Strong communication and presentation skills.
• Data-driven decision making
• Ability to work independently and manage multiple priorities
• High level of integrity and compliance awareness
• Ability to thrive in a fast-paced, performance-driven environment.

Opportunities this position offers

• Career Growth
• Competitive remuneration
• Be part of a dynamic and top performing team
• Nationwide fmcg sales dynamics exposure