Job Openings Digital Marketing Analyst (DMA) - REMOTE

About the job Digital Marketing Analyst (DMA) - REMOTE

Our Digital Marketing Analysts (DMAs) are curious, analytical, and ambitious marketing professionals who care deeply about the performance of their clients’ marketing campaigns. These professionals strategize, execute, and report on marketing campaigns across earned (social media, email marketing, content marketing, SEO, etc.) and paid channels (social advertising, search advertising, display advertising, remarketing, etc.). DMAs are client-facing and work cross-functionally with our sales, account management, design, operations, and reporting teams. This role reports directly to the Director of Digital Marketing.

Essential Functions:

  • Work on a cross-functional team to launch and optimize digital campaigns across channels, including but not limited to: content marketing, email marketing, social media, paid search, paid social, paid display, remarketing, etc.
  • Perform competitive analysis, research new opportunities, and use data to provide strategic recommendations that support client growth
  • Manage campaigns for clients across industries
  • Design conversion-focused landing page tests
  • Write ad copy and create ad layout recommendations
  • Draft copy for websites, emails, blogs, social posts, ebooks, and more
  • Conduct research for website content and search engine optimizations

Requirements:

  • Bachelor’s Degree or equivalent experience
  • Previous experience creating, managing, or measuring paid advertising campaigns on social or search channels
  • Ambitious, driven, and hardworking with a willingness to take risks for us and our clients
  • Ability to adhere to deadlines. We are an execution firm and we have deadlines both internally and externally
  • Strong analytical and creative skills demonstrated by academic, professional and/or extracurricular achievement
  • Strong writing skills with no grammatical errors
  • Open-minded, eagerness to learn and problem solve

Additional Qualifications (Not Required, These are a Plus!)

  • Google Ads Certification
  • Experience using the Google and Bing Ads Editors
  • Experience using marketing automation tools like HubSpot, Pardot, or Marketo and website content management systems like Wordpress
  • Excel Proficiency - (you have an opinion on lookups vs. index match)

FullFunnel is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.