Growth Marketing Manager

As a Growth Marketing Manager, you will be responsible for profitably scaling traffic via content and distribution channels. In addition, you will be responsible for thinking, conceptualizing, and end-to-end execution of growth hacks with the objective of generating higher revenues.

Responsibilities:

• Build, plan, and implement the overall digital marketing strategy
• Conduct market research to identify selling possibilities and evaluate customer needs.
• Manage and improve online content, considering SEO and Google Analytics to ensure growth in lead acquisition through collaboration with external agencies.
• Manage the engagement on our channels (FB, LinkedIn, Twitter, TikTok, Instagram),
• Test and optimize marketing tactics for customer acquisition (e.g., online advertising, direct mail, out-of-home, affiliate) and conversion rate optimization
• Translate ideas into actionable items that deliver business results
• Analyze, recommend, and lead the implementation of improvement initiatives
• Attend conferences and different events representing the company and attracting new leads.
• Measure KPIs and prepare the budget for Digital Marketing activities.

Qualification:

• Bachelor's degree in Marketing or any other relevant discipline.
• 5 - 7 years of experience in developing and implementing digital marketing strategies in the Service Sector is a must.
• Advanced English level.
• Having a good understanding of the EU market is a big plus.
• In-depth knowledge of SEO factors and key algorithm updates
• Hands-on experience with web analytics and A/B testing tools
• Domain expertise in UI/UX best practices