Distribution Sales Manager – Africa

Location: Nairobi, Kenya (with frequent regional travel)
Industry: IT Distribution – Imaging, Printing & Visual Technology
Salary: KES 550,000 per month, plus benefits
Reports to: Regional Commercial Leadership

About the Role

Gap Recruitment Services Limited is recruiting a Distribution Sales Manager - Africa on behalf of a well-established IT distribution business representing leading global principals in printing, imaging, and visual technology across East and West Africa.

This is a senior commercial leadership role for a hands-on operator who can own the numbers. The successful candidate will take full responsibility for sales performance across all product lines, build and manage distributor and reseller channels across multiple territories, lead in-country sales teams, and deliver against revenue, margin, and KPI targets.

We are looking for a commercially aggressive, analytically strong sales leader with a proven record of growing technology distribution business in African markets.

Key Responsibilities

• Lead and drive regional sales growth across East and West Africa
• Own performance across all product categories, including hardware, consumables, and media
• Develop and expand distributor, dealer, and reseller networks in assigned markets
• Oversee in-country sales teams and coordinate closely with Dubai commercial operations
• Deliver revenue targets, gross margin objectives, and agreed commercial KPIs
• Prepare accurate sales forecasts, budgets, and performance reports
• Gather and analyse competitor activity, pricing movements, and market opportunities
• Support vendor and principal growth plans, and execute market expansion strategies
• Maintain strong commercial discipline over receivables, stock movement, and profitability

Qualifications & Experience

• Minimum 8 years' senior sales experience in IT distribution, printing and imaging, office automation, or related technology hardware
• Hands-on category exposure across one or more of the following:

• Inkjet, laser, dot-matrix, and ink-tank printing systems

• Large-format, label, and production/commercial print

• Projection, display, and visual solutions

• Photographic imaging, photo-finishing, and digital imaging equipment

• Scanning, document capture, and multifunction devices

• Consumables, inks, toners, and print media

• Track record built with globally recognized Japanese or international imaging and printing principals direct principal-facing or authorized-distributor experience strongly preferred
• Strong regional or multi-country commercial management experience
• Proven success in channel development and distributor management
• Solid command of sales forecasting, budgeting, P&L management, and KPI reporting
• Proven leadership ability, with experience managing and developing sales teams
• Highly analytical, performance-driven, and commercially assertive
• Willingness and availability to travel frequently across the region

Closing Date;

Interested candidates who meet the above criteria are invited to send their CV to Before Friday 31st July, 2026