B2B Sales Representative
Job Description:
Job Title: Sales Representative – B2B (Software / ERP Solutions)
Job Type: Full-Time
Industry: Information Technology / ERP / SaaS
Location: Nairobi, Kenya
About the Client
Our client is an innovative and fast-growing technology startup specializing in integrated ERP solutions for manufacturing, dairy, and small-to-medium enterprises. The company develops cloud-based software designed to streamline operations, enhance efficiency, and support data-driven decision-making. As part of its expansion strategy, the client is seeking a results-driven Sales Representative to drive business growth across multiple industries.
Job Purpose
The Sales Representative will be responsible for driving B2B revenue growth through the acquisition of new clients and the expansion of existing accounts, with a primary focus on ERP and software solutions. The role requires strong prospecting, solution selling, and relationship management capabilities, with the ability to meet and exceed sales targets in a competitive technology environment.
Key Responsibilities
Sales & Business Development
Identify, qualify, and develop new B2B sales opportunities across various industries
Build and manage a strong sales pipeline to consistently achieve revenue targets
Conduct product presentations and demonstrations of ERP and software solutions
Develop and execute effective sales strategies to meet and exceed quotas
Client Relationship Management
Build and maintain strong relationships with prospective and existing clients
Act as a trusted advisor by understanding client business processes and challenges
Provide post-sales follow-up and support to ensure customer satisfaction and retention
Market Intelligence & Strategy
Monitor market trends, competitors, and emerging technologies
Gather customer feedback and provide insights to the product development team
Identify opportunities for upselling, cross-selling, and solution expansion
Reporting & Internal Collaboration
Prepare accurate sales forecasts, activity reports, and pipeline updates
Work closely with technical and implementation teams to ensure smooth onboarding
Collaborate with marketing on campaigns, lead generation, and promotional activities
Qualifications & Experience
Bachelors degree in Business, Marketing, Information Technology, or a related field
Minimum of 3–5 years experience in B2B sales, preferably in software or technology solutions
Proven track record of meeting and exceeding sales targets
Experience selling ERP, SaaS, or enterprise software solutions is highly preferred
Background in manufacturing or industrial solutions will be an added advantage
Key Skills & Competencies
Sales & Commercial Acumen
Strong consultative selling and solution-mapping capability
Ability to translate technical concepts into business value
Communication & Negotiation
Excellent verbal and written communication skills
Strong negotiation and closing abilities
Relationship Management
Proven ability to build long-term client partnerships
Comfortable engaging with decision-makers and senior executives
Analytical & Problem Solving
Ability to analyze client requirements and recommend appropriate solutions
Data-driven approach to sales planning and execution
Personal Attributes
Self-motivated, target-driven, and resilient
Adaptable and comfortable working in a fast-paced startup environment
High level of professionalism and integrity
What the Client Offers:
Competitive commission structure with a monthly retainer
Travel facilitation including fuel and airtime support
Professional training and development opportunities
Supportive and innovative startup environment
Access to CRM tools and marketing resources
How to Apply:
Interested candidates are invited to submit their updated CV highlighting relevant B2B software sales experience.
Only shortlisted candidates will be contacted.
Neither the client nor Gap Recruitment Services Limited charge candidates for placement.
Required Skills:
Access Offers Client Relationship Management Development Intelligence Driving Facilitation Operations Collaboration ERP Client Requirements Recruitment CRM Partnerships Lead Generation Onboarding Product Development Decision-Making Travel Campaigns Manufacturing Communication Skills Information Technology Strategy Customer Satisfaction Presentations Business Development Negotiation Problem Solving Software Planning Business Marketing Training Sales Communication Management