About the job Social Media Strategist
Strategic Marketing Communications firm is looking to hire a social media pro to join their team as a Social Media Strategist. This person will play a key role in developing and executing on creative social media strategies, and act as the critical connector between the public relations (PR) team and clients.
In this role, you will be responsible for nurturing a strong understanding of social media best practices. You will also be charged with monitoring and measuring the impact of our clients social media efforts through reporting and analytics.
Our team represents a talented and inclusive workforce. If you're looking to work with a supportive team of communications pros who value flexing their creative muscles while producing excellent work (and having fun at the same time) - check us out! The right candidate will thrive in a mid-sized agency where they will be part of a growing team in a fast-paced and supportive work environment.
About the Responsibilities:
Client Counsel & Analytics
Account Management: Serving as the lead social media expert across a select group of clients, working with client leadership, within financial services, technology (fintech, insurtech, proptech), and professional services companies.
Managing multiple projects and deadlines; executing against multiple tasks in an effective, organized manner, providing high-quality deliverables on or prior to deadlines; managing the logistics of and running multiple, defined client projects from concept to completion on time and within budget.
Developing & executing social media strategies for clients, setting short- and long-term goals, and creating a common set of metrics to reflect on across clients and the team based on individual client goals.
Collaborating with the entire team to ensure proper support for all clients.
Supporting the measurement of social as well as PR and other digital analytics, and preparing regular reports/presentations for clients as needed.
Being accessible and responsive to clients and colleagues.
Crafting social content, calendars and on-the-fly content to support PR/media efforts for clients.
Developing and maintaining an understanding of industry trends affecting clients and working across the senior account team to make appropriate social communication strategy recommendations.
Agency Guidance & Support
-Supporting and evolving our client retention efforts, as related to social in particular
-Supporting business development efforts related to scoping out social media projects and retainers with leadership team members
-Supporting social media efforts to further establish our voice and brand.
-Serving as an essential part of our growing team, contributing to the collaborative culture of communications experts we are cultivating.
About Our Ideal Candidate
2-3 years minimum relevant experience in B2B social media efforts using Linkedin & Twitter
Enthusiasm for fintech and financial services and their constant innovation and evolution
Solutions-oriented with a can do attitude
Team player, supportive and considerate of others
**During your application, please send a portfolio of your work and/or a link to your online portfolio. The position requires expertise in B2B social media marketing on Linkedin and Twitter. If you do not have this experience on these specific platforms, you will not be considered.**