Job Openings Head of Marketing

About the job Head of Marketing

  • Create and publish content for company social channels (Twitter, LinkedIn, Discord, Telegram, Facebook, and Instagram)
  • Build an engaged following and drive conversations with targeted audiences
  • Help write and publish engaging thought leadership articles in the Crypto and Blockchain space
  • Research and identify growth opportunities across new platforms, communities, groups, etc. in the crypto space
  • Help conduct marketing research on competitors in the space

  • Measure channel and content performance, sharing insights and findings with the team
  • Work closely with the product team, to ensure a consistent and effective marketing strategy across all channels
  • Oversee, conceptualize and execute brand, marketing and customer retention strategies;
  • Taking charge to develop, implement and execute strategic digital marketing campaign, which may include SEO/SEM skills
  • Drive growth in product positioning and maximizing brand recognition through marketing plans
  • Identify key growth drivers and opportunities to grow the brand in all markets (Southeast Asia)

  • Monitor marketing campaigns' effectiveness
  • Drive leads conversion by planning and executing effective marketing campaigns and consumer events
  • Manage the marketing budget and analyze ROI of marketing investments and market performances on a monthly basis


  • Bachelor Degree and above in Marketing/Business or a related field
  • At least 3-5 working experience in Marketing

  • Experience with cryptocurrencies or new technologies is a plus
  • Familiar with Southeast Asia markets

  • Solid knowledge of website analytical tools (e.g., Google Analytics, Net Insights, Omniture, Web Trends)
  • Experience in launching new and innovative ideas is a plus
  • Strong passion and belief for the cryptocurrency space
  • Aware of news and industry-related media outlets dedicated to cryptocurrencies
  • Excellent written and spoken English and, preferably, native Mandarin language skills but not mandatory
  • Have great writing, grammar, and editing skills
  • Act as a self-motivated driver and leader, who can work autonomously
  • Be resourceful and highly organized with the ability to meet deadlines, and complete tasks and projects assigned
  • Knowledge of Illustrator, Adobe XD, Photoshop or Figma is a plus

This fits your personality if you’re

  • A passionate brand marketer that takes pride in growing audiences, creating and executing new content ideas
  • A passion for marketing, social media, and content creation
  • Ability to thrive in a fast-paced, scrappy environment and to react quickly
  • Willingness to learn and tackle new projects

  • Good communicator, friendly and outgoing, is able to diplomatically

  • Able to diplomatically resolve any incoming challenges with 

    calm and thought-out moderation skills
  • People-lover, driven to support, activate and communicate daily with avid and passionate community members
  • Good communicator, friendly and outgoing

Enjoy great career development opportunities in a fast-growing company.

We regret to inform that only the successful candidates will be notified.