About the job Freelance Media Buyer (Meta Ads) Creative Stategist
Freelance Media Buyer & Creative Strategist (Meta Ads)
Location: Remote
Type: Part-Time Freelance (20 hours/week)
About the Role
Were looking for a strategic, hands-on Freelance Media Buyer & Creative Strategist to run paid social campaigns for one local-business client and one B2B client. You'll own Meta ad performance end-to-end planning, creative, execution, and reporting 20 hours per week.
What You'll Do
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Campaign Management: Build, launch, and optimize Facebook & Instagram ads
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Creative Development: Design static ads in Canva (or Figma) aligned to each clients brand
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Copywriting & AI Research: Use ChatGPT (or similar) to draft compelling ad copy, angles, and audience insights
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Local Promotions & Webinars/Newsletters: Leverage ad strategies for local-market offers, webinar sign-ups, or newsletter growth
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Testing & Iteration: Continuously A/B test offers, visuals, and messaging
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Reporting: Track key metrics (CPC, CTR, CPL, ROAS) and communicate results clearly
What Were Looking For
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3+ years hands-on experience running Meta ads especially for local businesses, webinars, or newsletters
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Proficiency in Canva for creating your own ad graphics
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Strong copywriting skills with proven performance results
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Deep understanding of Meta Ads Manager: custom audiences, retargeting, lead forms, etc.
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Comfortable using AI tools (ChatGPT or equivalent) to enhance research and copy workflows
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Self-sufficient, proactive, and deadline-driven
Bonus Points
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Agency or freelance background
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Experience with B2B ad campaigns
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Familiarity with TikTok or Google Ads
How to Apply
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Loom Video Introduction: Record a 3 minute Loom video telling us who you are, your background in Meta ads, and why you're excited about this role.
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Portfolio Samples: Include links or attachments of 2 to 3 static creatives youve designed in Canva.
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Hourly Rate (USD): Clearly state your preferred hourly rate in USD.
please email it to will@gocarpathian.com
Applicants who don't include a Loom video or rate wont be considered.