Sr. Creative Strategist

HEPMIL Media Group is a network of technology-driven media companies dedicated to enriching the lives of millions across Southeast Asia through engaging, entertaining, and culturally relevant content. Together with our passionate creators and casts, we reach millions of Millennials and Gen Zs daily through hyper-localized humor, memes, and videos.

Home to leading comedy and culture platforms such as SGAG, PGAG, and MGAG, Hepmil Philippines continues to expand its content verticals, formats, and branded storytelling capabilities. We are looking for an experienced Senior Creative Strategist to help shape the future of creator-first, culture-driven content.

We are looking for a Senior Creative Strategist with a strong creative mind to help spearhead the strategic direction for our top-tier brands.

Key responsibilities for this role include:

• Lead the development of creative strategies and concepts with a creator-first focus across multiple social platforms (TikTok, Instagram, Youtube & Facebook)

• Oversee the end-to-end creative process, from conceptualization to execution, ensuring the highest level of quality and brand consistency with clear writing skills.

• Act as a thought leader, staying up-to-date with industry best practices and innovations to drive cutting-edge creative solutions.

• Present and effectively communicate creative strategies to clients and internal stakeholders, gaining buy-in and support for the proposed ideas.

• Provide training and consultation for clients in relation to our products, processes and social landscape.

• Help strategize and manage exclusive creator content plans

Requirements:

• 4+ years of proven experience as a Creative Strategist or in a creative or strategic role within the advertising industry.

• A portfolio that showcases your successful track record in developing and executing creative campaigns that achieved great results.

• Strong understanding of the Philippine market and cultural nuances to create culturally relevant campaigns.

• Knowledgeable on the creator industry and the various personalities and archetypes that are popular in the Philippines

• Exceptional writing, storytelling, and presentation skills, with the ability to communicate ideas with clarity and impact in both English and Tagalog, while crafting visually compelling presentations that enhance strategic narratives

• Good comfort level when interacting with high-profile clients and industry professionals.

• Proficiency in data analysis, using insights to inform creative decision-making and creative big idea leaping.

• Collaborative nature with the ability to inspire and lead cross-functional teams to bring creative visions to life.

• Innovative mindset, always seeking out new trends and creative approaches to stay ahead of the curve.

• Strong project management skills, ensuring timely delivery of projects while maintaining the highest level of quality.

• Ability to work in a hybrid set-up