Head of Retention

We are looking for a Head of Retention with a deep understanding of the iGaming industry to lead and execute our player retention strategy.

Responsibilities:

• Monthly planning of marketing activities to retain and return players;

• Creation of communication plans via multiple channels (onsite/offsite)

• Forming logic and participating in launches of trigger chains;

• Setting tasks for cross-functional departments;

• Calculation of predictions with further analytics of held actions;

• Communication with the team to develop a general strategy.

Requirements:

• Gambling experience is mandatory;

• Experience in drafting and conducting marketing activities for player retention and return;

• Analytical mindset, ability to calculate the economics of promos as well as analyze the results;

• Experience with client segmentation;

• Strong English skills, with ability to write and communicate briefs and tasks;

• Understanding of basic approaches to A/B testing and hypothesis testing to optimize marketing activities;

• Knowledge of marketing metrics: MAU/DAU, LTV, ARPU, RR, GGR, NGR, etc.;

• Experience working with analytics tools: GA, Tableau, Voluum, Power BI, Google Data Studio.

Well be a plus:

• Knowledge of the main providers and manufacturers of games and slots;

• Knowledge of market and competitor analysis methods.

What we offer you:

• flexibility and freedom: choose fully remote, hybrid, or office-based work yourself;
• strong team: work alongside some of the industry`s top talent;
• unlimited growth: grow in multiple directions, get freedom to launch your own product;
• career development: take courses, attend top-notch conferences, explore digital library for nonstop growth;
• health support: get medical insurance, paid vacation and sick leaves, and access to a corporate psychologist;
• fun and culture: enjoy off site parties, team-buildings, sport events, and corporate gifts.
  
  Thanks for your time.
  Let`s bring things to the next level?