Horizon Tech is looking for an experienced PPC Specialist to manage and optimize advertising campaigns across Amazon, eBay, and Walmart for our private label brands. The ideal candidate has hands-on experience launching new products on Amazon and driving sales growth through data-driven PPC strategy.

Key Responsibilities:

• Manage end-to-end PPC campaigns for Amazon Private Label (PL) brands, including new product launches.
• Build and optimize Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
• Drive sales growth while improving ACoS and reducing wasted ad spend.
• Conduct regular PPC audits to identify inefficiencies and optimization opportunities.
• Use AI tools and automation to streamline campaign management (bid adjustments, dayparting, search term harvesting, etc.).
• Monitor and optimize campaigns using PPC tools such as Adtomic.
• Manage and optimize PPC/advertising campaigns on eBay and Walmart in addition to Amazon.
• Analyze search term reports, keyword performance, and placement data to refine targeting.
• Collaborate with the listing/content team to align PPC strategy with product positioning.
• Provide regular performance reports and recommendations to management.

Requirements:

• 3+ years of experience managing PPC for Amazon Private Label brands.
• Proven track record of launching products on Amazon and scaling them through PPC.
• Strong knowledge of Sponsored Products, Sponsored Brands, and Sponsored Display.
• Deep understanding of ACoS, TACoS, wasted spend reduction, and bid optimization strategies.
• Experience with PPC tools such as Adtomic (or similar, e.g., Helium 10, Perpetua).
• Familiarity with using AI tools/automation for campaign management.
• Experience with eBay and Walmart advertising/PPC campaigns.
• Ability to perform detailed PPC audits and translate findings into action plans.

Bonus Qualifications:

• Experience with industrial, lighting, or B2B product categories.

Other Details:

• Job Timings: On-site (8:00 am to 5:00 pm EST) (5:00 pm till 2:00 am PKT)
• Office location: Off Shahrah-e-Faisal, PECHS, Karachi.