Karachi, Pakistan

Social Media Executive

 Job Description:

Horizon Tech is looking for a creative and tech-savvy Social Media Executive with 1 to 3 years of professional experience. The ideal candidate should have strong knowledge of social media management, modern digital marketing strategies, and practical experience using AI-powered tools. The candidate must be capable of managing multiple customer accounts, generating unique content ideas, coordinating with designers, and maintaining brand consistency across platforms.

KEY RESPONSIBILITIES:
  • Manage and oversee 20+ customer social media accounts across platforms such as Facebook, Instagram, LinkedIn, and others.

  • Develop creative content ideas and social media strategies tailored to each customer account.

  • Plan and maintain monthly content calendars for all assigned accounts.

  • Coordinate with the design team for social media creatives and campaign materials.

  • Utilize AI tools for content ideation, caption writing, hashtag research, and campaign planning.

  • Schedule, publish, and manage posts across platforms.

  • Communicate with customers for content approvals, revisions, and feedback.

  • Monitor social media trends and implement new engagement strategies.

  • Track account performance metrics such as reach, engagement, and follower growth.

  • Ensure consistent brand voice and quality across all customer accounts.

SKILLS:
  • 1–3 years of hands-on experience in Social Media Management or Digital Marketing.

  • Ability to manage 20+ customer accounts simultaneously.

  • Strong understanding of social media algorithms, content strategy, and engagement techniques.

  • Practical knowledge of AI tools for content creation, captioning, and hashtag research.

  • Experience with social media scheduling and automation tools.

  • Strong communication and client coordination skills.

  • Excellent time management, multitasking, and organizational abilities.

  • Knowledge of social media trends and digital marketing metrics.

AI & MODERN WORKFLOW EXPECTATIONS:

The candidate must:

  • Have strong AI utilization skills for content ideation and campaign planning.

  • Understand how to use AI as an assistant, not a replacement, to enhance creativity and efficiency.

  • Generate multiple content ideas using AI tools and refine outputs professionally.

  • Stay updated with emerging AI-driven social media tools and trends.

NICE-TO-HAVE SKILLS:
  • Experience with AI design assistance tools.

  • Knowledge of social media automation tools for scheduling and analytics.

  • Familiarity with short-form video content or reel creation.

  • Basic understanding of content marketing principles across platforms.

OTHER DETAILS:
  • Job Type: Full-time

  • Job Timings: 9 am to 6 pm (Mon-Fri)

  • Office Location: Off Shahrah-e-Faisal, Karachi

  Required Skills:

Social Media