SEO Content Writer (Remote from Pakistan | Salary in PKR)

About the company we're hiring for currently:

A leading provider of neurodevelopmental assessments in the UK.

Job Description:

We are looking for a skilled Content Writer based in Pakistan to join our remote team. You will help us demystify the assessment process, break down complex clinical information into accessible resources, and write highly optimised SEO content to reach the families and individuals who need our services.

As our Content Writer, you will be responsible for creating high-quality, empathetic, and SEO-optimised content for our UK-facing website, blog, and digital resources. Operating entirely remotely from Pakistan, you will bridge the gap between clinical expertise and patient-friendly communication, ensuring our site ranks highly on Google UK for key search terms.

Key Responsibilities

• Content Creation: Write clear, engaging, and deeply empathetic blog posts, landing pages, guides, and FAQs regarding ADHD and Autism assessments specifically tailored for a UK audience.
• SEO Optimisation: Conduct keyword research focusing on UK search trends and implement on-page SEO best practices (meta titles, descriptions, heading structures, internal linking).
• Clinical to Accessible: Translate complex medical/psychological concepts into warm,easy-to-understand, and stigma-free content.
• Team Collaboration: Attend real-time meetings and collaborate closely with our UK-based clinical and marketing teams during UK working hours.
• UK Compliance: Adapt to and write for UK English standards, ensuring content aligns with UK healthcare terminology

Requirements

• Experience: Minimum of 2 years of professional content writing experience, preferably for international clients in healthcare, wellness, mental health, or medical fields.
• SEO Expertise: Strong understanding of SEO principles, keyword research tools (e.g., Ahrefs, SEMrush, or Google Keyword Planner), and writing for user intent.
• Flawless British English: Near-native written UK English skills, with a flawless command of tone, grammar, and localised UK spelling (e.g., optimised, behaviour).
• Schedule Flexibility: Ability to strictly commit to UK business hours to ensure smooth, real-time communication with the team.
• Remote Setup: Reliable high-speed internet connection, stable power backup (UPS/generator), and a dedicated quiet workspace.

Other Details:

Work Mode: Remote - Full Time (8 hours)

Experience: 2 years

Days: Monday to Friday

Timing: UK Business Hours (Typically 9:00 AM - 5:00 PM BST/GMT | Approximately 1:00 PM - 9:00 PM PKT depending on daylight saving time)

Benefits: Tax-free salary

About HR Ways:

HR Ways is an award-winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide, ranging from the world's biggest SaaS Companies to the most competitive Startups. We have entities in Dubai, Canada, the US, the UK, Pakistan, India, Saudi Arabia, Portugal, Brazil, and other parts of the world. Join our WhatsApp Channel to stay updated, or visit www.hrways.co to learn more.