Social Media Manager & Content Writer | Onsite | Karachi | PKR Salary

Job Title: Social Media Manager & Content Writer – Crypto & Forex

About Client: 

A digital marketing firm offering crypto-related services and learning courses, focused on content-driven growth and community engagement in the trading ecosystem.

About the Role

We are looking for a hands-on Social Media Manager & Content Writer with strong expertise in Crypto & Forex markets. This role is ideal for someone who understands trading ecosystems, creates high-performing content, manages multiple social platforms, and supports lead generation through organic and paid strategies.

Key Responsibilities

Content & Social Media

• Write and script content for financial, lifestyle & podcast formats
• Create captions, hashtags, tweets, and platform-specific copy

• Plan, schedule, and manage content calendars

• Manage social platforms: Instagram, TikTok, X (Twitter), Facebook, LinkedIn, Threads & Discord
• Coordinate basic shoots, camera handling, and studio setups

Crypto & Forex Expertise

• Create market-relevant content based on crypto & forex trends

• Engage and manage online trading communities

• Support webinars and live sessions related to trading and finance

Advertising & Promotions

• Run and manage Meta Ads & paid content promotions

• Handle email marketing campaigns

• Manage Google Ads

• Understand Meta policies, violations & account health

Mandatory Requirements

Proven experience managing social media accounts
Strong content writing & scriptwriting skills (manual or AI-assisted)
Hands-on experience in Crypto & Forex markets
Experience with:

• Content planning & scheduling

• Meta Ads & Google Ads

• Email marketing

• Webinar setup & management

• Handling Meta policy violations

Ideal Candidate Profile

• Deep understanding of crypto & forex trading ecosystems

• Comfortable with analytics, engagement, and growth metrics

• Highly organized and execution-focused

• Creative, proactive, and detail-oriented

Education:

• Graduate or currently enrolled in a university
• Field of study is flexible — skills matter more than degrees

Other Details:
Location: DHA, Karachi (Bukhari Commercial)
Shifts: Morning 
Timings:10am to 6pm

About HR Ways:

HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://whatsapp.com/channel/0029VamSiLr5fM5fMtAdCS2M to stay updated or visit www.hrways.co to know more