CRM & Marketing Automation Specialist (Onsite | Dubai | AED Salary)

About the company we're hiring for Currently:


UAE-based pioneer delivering customer-centric experiences and unparalleled opportunities through cutting-edge technology, with six innovative tech ventures across the globe.

Job Summary:

 The ideal candidate will be responsible for managing CRM platforms, improving customer engagement, driving data-driven decision-making, and aligning CRM initiatives with sales and marketing goals.

Key Responsibilities:


CRM Strategy & Management:

• Lead the development and execution of CRM strategies to improve customer acquisition, retention, and lifecycle value

• Own end-to-end CRM operations including data management, segmentation, workflows, and automation

• Ensure CRM systems are aligned with business objectives and customer journeys

Data & Analytics:

• Analyze customer data to identify insights, trends, and opportunities for growth

• Develop dashboards and reports for sales, marketing, and leadership teams

• Ensure CRM data accuracy, hygiene, and compliance with data policies

Cross-Functional Collaboration:

• Partner with Sales, Marketing, Customer Support, and Product teams to optimize CRM usage

• Support campaign planning, lead nurturing, and pipeline management

• Act as the primary CRM point of contact across the organization

Process Improvement & Automation:

• Design and implement CRM workflows, lead scoring models, and automation

• Improve customer communication through personalized and targeted messaging

• Identify and implement system enhancements and integrations

Leadership & Training:

• Train and support internal teams on CRM best practices

• Develop CRM documentation, SOPs, and usage guidelines

• Monitor user adoption and continuously improve CRM effectiveness

Required Qualifications:

• Bachelors degree in Business, Marketing, IT, or a related field

• 8 plus years of experience working with CRM platforms (e.g., Salesforce, HubSpot, Zoho, Microsoft Dynamics)

• Strong understanding of customer lifecycle management and CRM best practices

• Experience in CRM analytics, reporting, and dashboard creation.

Other Details:

Work Mode: ONSITE - Full Time

Location: Dubai, UAE

Experience: 6-12 years

Days: Monday to Friday

Timing: 9am-6pm

Benefits:

• Health insurance for employee & family
• Annual Ticket
• 24 Annual leaves on year completion
• Bonus - performance based
• Annual increment

About HR Ways:

HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://whatsapp.com/channel/0029VamSiLr5fM5fMtAdCS2M to stay updated or visit www.hrways.co to know more.