Senior Visual Merchandising Manager (Apparel)

Location: Quezon City
Work Setup: Full Onsite
Work Schedule: Day Shift | Monday to Friday

Job Overview

The Senior Visual Merchandising Manager leads the development and execution of strategic visual merchandising initiatives to enhance in-store experiences, strengthen brand identity, and drive sales performance. This role oversees a team of visual merchandisers, ensuring consistent implementation of visual standards across locations while optimizing space, presentation, and product visibility. The position requires strong leadership, creativity, and strategic planning to align visual merchandising efforts with business goals.

Qualifications

Education:

• Bachelor's degree in a creative discipline such as Fine Arts, Advertising, Interior Design, Industrial Design, or Multimedia Arts.

Experience:

• Minimum 10 years of experience in visual merchandising within in the retail industry, particularly managing the apparel category.
• At least 3 years of experience of people management experience or leading and managing a visual merchandising team.

Knowledge & Skills:

• Strong working knowledge of Adobe Creative Suite (particularly InDesign and Photoshop), CAD software, and merchandising planning tools.
• Demonstrated expertise in field visual merchandising, including window displays, store layouts, signage, and space utilization.
• Excellent project management and time management skills.
• Strong creative direction combined with analytical thinking and business awareness.
• Proficiency in inventory forecasting, trend analysis, and product performance evaluation.
• Familiarity with compliance and operational software.

Roles & Responsibilities

• Lead the development and execution of innovative visual merchandising strategies across all store formats and locations.
• Supervise and mentor a team of visual merchandisers, providing guidance, performance feedback, and development opportunities.
• Conduct regular training and coaching sessions for the visual merchandising team to ensure adherence to brand guidelines and display standards.
• Collaborate with store operations, marketing, and buying teams to align visual merchandising with business goals and promotional calendars.
• Analyze product performance, monitor sales trends, and implement adjustments to maximize floor efficiency and revenue.
• Ensure timely and effective execution of seasonal campaigns, in-store decorations, and window display rollouts.
• Oversee merchandise presentation standards, including planogram development, styling guidelines, and fixture planning.
• Conduct regular store visits to audit implementation, gather feedback, and identify improvement areas.
• Plan and manage stock distribution strategies in coordination with inventory and planning teams.
• Participate in strategic discussions on sales floor planning and merchandising approaches.