Digital Marketing Executive
Job Description:
This role will suit someone with 2-4 years hands on campaign management experience, with an in-depth understanding of Ad tools and able to understand and analyse the results of their activities.
This role is part of a 3 person performance marketing team and the successful candidate would be expected to manage their own time as they looked after specific channels to deliver results.
Responsibilities:
· You will be executing performance marketing over a variety of digital channels and for a number of brands, focusing on targeted ROAS, CPA and Brand recognition targets
· You will be focused on driving numbers, but have a keen interest in customer segmentation and understanding the brands you are representing
· You will analyse, measure and report performance of all digital marketing campaigns, and assess against goals
· You will Optimize user funnels, ability to conduct A/B testing
· This role is within a large Digital Marketing team and will be partnering with Trading, Content & Brand Marketing teams
Requirements:
· Experienced in Facebook, Instagram and Google Marketing (SEM, Display and Shopping)
· We are looking for someone who understands working with data, establishing digital program
· Strong Communicator
· Strong analytical thinking
· Experienced in Google analytics & excel
· Highly motivated and willing to learn new thing
· Minimum 2 years experience in the same field on retailer
· Must be able to communicate in Bahasa and English
Required Skills:
Segmentation Instagram Google Analytics Excel Campaigns Analytics Facebook Trading Digital Marketing Testing Marketing English Management