Fitness Sales & Studio Growth Coordinator

Job Title: Fitness Sales & Studio Growth Coordinator (Part-Time)
Location: BFT Eastern Toronto, ON
Compensation:

• $25/hour during presale

• $20/hour after studio opening

• Plus 10% commission on all new membership sales

Schedule: 2030 hours per week (not to exceed 30), including Saturdays and Sundays
Transportation Requirement: Must have reliable personal transportation within the Greater Toronto Area (GTA)

About the Role

BFT Eastern in Toronto is hiring a part-time Fitness Sales & Studio Growth Coordinator to help build our member base and community ahead of our grand opening this fall.

This is a hands-on, people-first role combining local sales outreach with grassroots marketing. Youll be responsible for lead generation, relationship-building, and member engagementonline and in person.

If youre passionate about fitness, love talking to people, and thrive in a purpose-driven environment, this is your chance to get in at the ground level and help launch one of Torontos most exciting new fitness communities.

Key Responsibilities

Sales & Lead Conversion

• Connect with new leads daily via phone, text, email, and Instagram DMs

• Educate prospects on the BFT training style, pricing, and community

• Guide leads toward intro calls, trial events, or in-person activations

• Address objections with confidence and empathy

• Track outreach, lead progress, and follow-ups in our CRM

• Collaborate with the Studio Owner and sales team to hit weekly/monthly goals

Community Outreach & Lead Generation

• Plan and attend pop-up activations, local fitness events, and tabling opportunities

• Distribute flyers, passes, and branded swag at coffee shops, gyms, and apartment buildings

• Promote BFT Eastern through local partnerships and business collaborations

• Co-host and attend Run Club and other community-based fitness initiatives

Member Engagement & Event Support

• Onboard new members with warmth, guidance, and ongoing touchpoints

• Support community info nights, themed trial classes, and presale events

• Ensure all in-person and digital touchpoints are high energy and on-brand

Social Media Support

• Assist with BFT Easterns Instagram account, including posting Stories, Reels, and updates

• Capture photos and short videos at events and activations

• Grow digital reach through partnerships and giveaways

Marketing Operations & Reporting

• Track lead source performance, conversion rates, and event effectiveness

• Share learnings with the team to improve outreach efforts

• Coordinate smooth handoffs between outreach and studio sales follow-up

Qualifications

• 2+ years of experience in sales, marketing, events, or boutique fitness (preferred)

• Energetic communicator who thrives on building relationships

• Highly organized with strong attention to detail and follow-through

• Confident using Instagram, including Reels and Stories

• Reliable personal transportation required for local travel throughout Toronto

• Passionate about fitness, health, and helping others achieve their goals

Why Join BFT Eastern?

• Help launch a brand-new BFT studio and shape our community from day one

• Work in a fun, energetic environment with growth potential

• Use your creativity and people skills to make a real difference

• Be part of a global brand known for results-driven, functional group training