About the job Advertising Consultant
Job Summary:
We are seeking an experienced and results-driven Advertising Consultant to join our dynamic team. The ideal candidate will develop, implement, and manage advertising strategies that help our clients reach their target audiences, maximize ROI, and strengthen their market presence.
Key Responsibilities:
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Consult with clients to understand their business objectives, target audience, and advertising goals.
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Develop tailored advertising strategies across digital, print, broadcast, and social media channels.
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Analyze market trends and competitor activities to identify new advertising opportunities.
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Prepare detailed advertising plans, proposals, and presentations for clients.
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Collaborate with creative teams to produce engaging ad content and campaigns.
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Manage advertising budgets and negotiate with media vendors to secure the best placements and rates.
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Monitor and analyze campaign performance, providing detailed reports and actionable recommendations for optimization.
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Build and maintain strong, long-term client relationships through regular communication and performance reviews.
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Stay up-to-date with emerging advertising technologies, platforms, and best practices.
Requirements:
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Bachelors degree in Marketing, Advertising, Communications, or a related field.
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Proven experience as an Advertising Consultant, Account Executive, or in a similar client-facing advertising role.
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Strong understanding of traditional and digital advertising channels.
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Excellent communication, presentation, and negotiation skills.
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Analytical mindset with the ability to interpret campaign metrics and data.
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Creative thinking and problem-solving abilities.
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Proficiency with advertising tools and platforms (e.g., Google Ads, Meta Ads, programmatic platforms).
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Ability to manage multiple projects and deadlines effectively.