WE ARE HIRING: Digital Campaign Manager

Location: Colombo, Sri Lanka
Employment Type: Full time
Industry: Digital Marketing / Performance Marketing / Technology Services

Role Overview

We are seeking an experienced and data-driven Digital Campaign Manager to manage, optimize, and report on digital advertising campaigns across Google Ads, Meta Ads, and Microsoft Ads.

The selected candidate will work closely with senior media and operations leadership to plan, execute, monitor, refine, and improve digital campaigns for Australian clients, ensuring strong performance, measurable results, and maximum return on investment.

Key Responsibilities

• Set up, manage, and optimize digital advertising campaigns across multiple platforms.
• Manage campaigns across Google Ads, Meta Ads, and Microsoft Ads.
• Monitor campaign performance and make data-driven optimization decisions.
• Track key performance indicators such as conversions, cost per lead, click-through rates, engagement, and ROI.
• Assist in building and maintaining campaign reports using Looker Studio, Excel, and platform analytics.
• Provide campaign insights, learnings, and recommendations to improve performance.
• Analyze campaign data to identify trends, opportunities, and areas for improvement.
• Support the execution of digital media strategies for Australian clients.
• Collaborate with the Director of Media and Operations to refine campaign planning and performance.
• Ensure campaign structures, targeting, budgets, bidding, tracking, and creative assets are properly managed.
• Apply platform best practices to improve campaign performance and efficiency.
• Conduct keyword, audience, competitor, and market research when required.
• Support landing page, conversion tracking, and analytics-related coordination.
• Maintain accurate campaign documentation, performance summaries, and reporting records.
• Stay updated on digital advertising trends, platform changes, and performance marketing best practices.
• Work closely with internal teams to ensure campaigns are delivered accurately and on time.
• Support multiple client campaigns in a fast-paced, deadline-driven environment.
• Identify opportunities to improve campaign strategy, reporting quality, and client outcomes.

Candidate Profile

• Minimum 4 years of experience in digital campaign management, performance marketing, or paid media.
• Experience working in an agency or performance marketing environment will be preferred.
• Hands-on expertise in Google Ads, Meta Ads, and Microsoft Ads is required.
• Strong experience in campaign setup, optimization, monitoring, and performance reporting.
• Experience using Looker Studio and Microsoft Excel for reporting and analysis.
• Strong analytical skills with the ability to interpret campaign data and provide actionable insights.
• Good understanding of digital marketing funnels, paid search, paid social, audience targeting, and conversion tracking.
• Ability to manage multiple campaigns, clients, deadlines, and priorities.
• Strong attention to detail and commitment to campaign accuracy.
• Good communication and coordination skills.
• Ability to work with senior stakeholders and support campaign strategy execution.
• Comfortable working in a fast-paced and data-driven marketing environment.
• Ability to stay updated on industry trends and apply best practices across platforms.
• Experience handling Australian clients or international campaigns will be an advantage.
• Self-motivated, organized, proactive, and performance-focused.

What the Role Offers

• Opportunity to work with well-known Australian clients.
• Exposure to an experienced digital technology and performance marketing team.
• Opportunity to work in a fast-paced international environment.
• Competitive salary package.
• Potential opportunity for international travel.

Ready to take your career to new heights?

We're InTalent Asia, your go-to recruitment partner in Sri Lanka, and we've got an exciting opportunity for you! Our client is looking for a dynamic individual to fill the role of Digital Campaign Manager.

At InTalent Asia, we're not just recruiters; we're here to architect your career success. Join us in the journey of matching your skills with unparalleled opportunities.

Apply now and see how you can be the perfect fit for this exclusive position!

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