Marketing Specialist

WE ARE HIRING: Marketing Specialist

Location: Sri Lanka

Type: Full-Time

Key Responsibilities:

• Build, plan, and implement comprehensive marketing strategies and budgets.
• Research, analyze, and monitor financial, technological, and demographic trends to capitalize on market opportunities.
• Collaborate with agencies, service providers, and internal stakeholders to manage production schedules, budgets, and campaigns.
• Measure and report performance metrics for all marketing activities.
• Coordinate with marketing communications, PR, events, retail, and product marketing teams.
• Develop and execute online, offline, and in-store marketing campaigns.
• Plan and execute initiatives targeting specific audiences via social media, email, and media channels.
• Manage social media handles, driving growth through organic and paid campaigns.
• Analyze marketing data (campaign results, conversion rates, traffic, etc.) to inform future strategies.
• Respond to customer queries via social channels and email.
• Use social listening tools to shape brand strategy and messaging.
• Organize events, webinars, exhibitions, and customer trips.
• Conduct market visits and provide insights to improve go-to-market strategy.
• Manage relationships with local and regional agencies/vendors.
• Oversee execution of shop branding across Sri Lanka.
• Develop content, manage apps, and analyze customer engagement.
• Produce and manage marketing collateral from design to distribution.
• Take on additional regional and country-wide marketing responsibilities as assigned.

Qualifications:

• Degree in Marketing or equivalent professional qualification.
• Minimum 3 years of full-time experience in marketing and content creation.
• Experience in both B2B and B2C promotion, preferably in electronics products/solutions.
• Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro) is an advantage.
• Proven experience managing social media, increasing engagement, running PPC campaigns, and using Google and Facebook analytics.
• Strong project management, organizational, and multitasking skills.
• Excellent communication skills in Sinhala and English; Tamil proficiency preferred.
• Self-motivated, detail-oriented, and capable of handling multiple priorities with minimal supervision.
• Track record of achieving targets and working both independently and collaboratively.

What We Offer:

• Competitive and attractive salary package.
• Opportunity to work on innovative projects for international markets.
• Solid career growth plan.
• Be part of a global team.

Ready to take your career to new heights?

We're InTalent Asia, your go-to recruitment partner in Sri Lanka, and we've got an exciting opportunity for you! Our client is looking for a dynamic individual to fill the role of Marketing Specialist

At InTalent Asia, we're not just recruiters; we're here to architect your career success. Join us in the journey of matching your skills with unparalleled opportunities. Apply now and see how you can be the perfect fit for this exclusive position!

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