Executive - IT Digital Marketing

WE ARE HIRING: Executive – Digital Marketing 

Location: Colombo, Sri Lanka
Employment Type: Full Time
Industry: Retail / E-Commerce / Fashion & Lifestyle 

Role Overview 

We are seeking a creative, tech-savvy, and results-driven Executive – Digital Marketing to support the organization's digital transformation, online presence, and customer engagement initiatives. The successful candidate will be responsible for managing social media platforms, supporting website enhancements, implementing digital solutions, and driving innovative marketing initiatives that strengthen brand awareness and improve customer experiences. This role is ideal for an individual who combines creativity with technical understanding and is passionate about digital marketing, e-commerce, social media management, and emerging technologies such as AI-powered solutions. 

Key Responsibilities

• Manage and maintain the organization's social media platforms to strengthen brand awareness and digital presence.
• Create, schedule, and publish engaging content across social media channels.
• Coordinate and manage influencer collaborations and partnerships to increase brand visibility and audience engagement.
• Support the enhancement and continuous improvement of company websites and digital platforms.
• Assist with AI integration initiatives aimed at improving customer experience and operational efficiency.
• Implement and support digital solutions that streamline business processes and improve operational performance.
• Support the implementation and management of barcode systems and related digital technologies to improve inventory control.
• Monitor social media engagement, campaign performance, and digital marketing metrics.
• Conduct market research to identify digital marketing trends, customer insights, and competitor activities.
• Collaborate with internal teams to develop creative content and digital marketing campaigns.
• Support e-commerce platform management and optimization activities.
• Assist in planning and executing digital advertising and promotional initiatives.
• Ensure all digital content aligns with brand guidelines and marketing objectives.
• Stay updated on emerging digital marketing trends, AI technologies, and social media best practices.

Candidate Profile

• Diploma in Information Technology, Digital Media, or a related discipline.
• 3–4 years of experience managing social media platforms, digital marketing activities, or e-commerce operations.
• Internship experience combined with relevant hands-on exposure will also be considered.
• Strong understanding of social media platforms, digital consumer behavior, and emerging digital trends.
• Hands-on experience with website and e-commerce management tools, including WooCommerce.
• Familiarity with WordPress and website content management systems.
• Knowledge of Meta Business Suite and social media management tools.
• Exposure to AI tools and digital automation solutions will be an advantage.
• Understanding of digital marketing concepts, online branding, and customer engagement strategies.
• Strong creative thinking skills combined with excellent attention to detail.
• Good analytical skills with the ability to interpret digital performance metrics and reports.
• Excellent communication and stakeholder management skills.
• Ability to work independently while managing multiple projects and deadlines.
• Passion for innovation, technology, and digital transformation initiatives.

Ready to take your career to new heights? 

We're InTalent Asia, your go-to recruitment partner in Sri Lanka, and we've got an exciting opportunity for you! 

Our client is looking for a skilled individual to fill the role of Executive – Digital Marketing. 

Apply now and see how you can be the perfect fit for this exclusive position!

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