About the job Social Media Ads Specialist
Unleash Your Talents with Us!
Hi there, our future Social Media Ads Specialist! Happy to see YOU here.
Here at Integrated OS, you'll be part of a team of passionate individuals who are committed to delivering exceptional offshoring services. Bringing in an array of skills and talents from different areas of business from Finance, Human Resources, Information Technology, Customer Service, and Marketing to Sales and Operations.
From humble beginnings, we have built our company from our first team member onwards. Initially, we were lending support to an Australian print manufacturer - The Lamson Group.
Since then, we have continued to uphold our core values and culture and developed a deeper understanding of how people need help to succeed in their goals. And YOU might be a part of this amazing growth as our team keeps growing above all expectations!
What you'll do:
As a Social Media Ads Specialist, you will develop, manage, and optimise paid advertising campaigns across various social media platforms. This role requires a data-driven marketer who excels in audience targeting, ad performance analysis, and conversion optimisation.
The ideal candidate is creative, analytical, and experienced in leveraging paid social media to drive business growth.
Key Responsibilities for this role include:
- Plan, create, and manage paid advertising campaigns on platforms such as Facebook, Instagram, LinkedIn, TikTok, and others.
- Conduct audience research and segmentation to enhance ad targeting and maximise ROI.
- Develop compelling ad creatives, including visuals and copy, in collaboration with designers and content teams.
- Continuously monitor and analyse ad performance, making data driven optimisations.
- A/B test different ad formats, creatives, and messaging to improve
- engagement and conversions.
- Stay up to date with social media advertising trends, platform
- changes, and industry best practices.
- Implement and manage pixel tracking, conversion events, and retargeting strategies.
- Provide detailed performance reports with insights and recommendations for improvement.
- Work closely with other marketing team members to align paid media strategies with broader marketing objectives.
- Manage ad budgets effectively to maximise performance while staying within budget constraints.
Successful candidates must have:
- Bachelors degree in Marketing, Advertising, Business, or a related field (or equivalent work experience).
- 3+ years of experience managing paid social media campaigns.
- Proficiency in Meta Ads Manager, LinkedIn Ads, TikTok Ads, and other social media advertising platforms.
- Strong analytical skills with experience using Google
- Analytics, Google Search Console, social media insights, and reporting tools.
- Knowledge of A/B testing methodologies and conversion rate optimization.
- Experience with audience segmentation, custom audiences, and retargeting.
- Ability to develop and refine ad creatives that drive engagement and conversions.
- Excellent written and verbal communication skills.
- Strong project management skills with the ability to handle multiple campaigns simultaneously.
- Familiarity with SEO, email marketing, and other digital marketing strategies is a plus.
Work Arrangements:
- Schedule: 6:00 PM - 3:00 PM PHT
- Work Setup: Work-Onsite
- Office Location: Parkway Corporate Center, Alabang, Muntinlupa City
What's in it for YOU?
At Integrated OS, we create career opportunities where you can thrive, grow, and make an impact.
- Competitive Salary & Benefits: Be rewarded for your expertise and dedication.
- Career Growth & Development: Work alongside international clients and gain valuable experience.
- Work-Life Balance: Our innovative activities, open communication channels, and commitment to inclusivity make every day exciting and rewarding!
- Collaborative & Supportive Environment: Be part of a passionate team that values innovation and teamwork.
- Other Partner-Initiated Benefits: Exclusive perks and support programs initiated by our partner.
Your seat awaits! Be part of our thriving team and CLICK APPLY!