Senior Creative Designer

About the Company

Jaffer Business Systems (JBS), founded in 1982 as a division of Jaffer Brothers, has been at the forefront of technology solutions for over four decades. Today, JBS stands as one of Pakistan's leading IT companies, empowering organizations through innovation, digital transformation, and people-centric technology. Guided by our vision of Harnessing Innovation & Empowering Generations, we continue to build solutions that shape a smarter and more connected future. JBS delivers comprehensive solutions from IT infrastructure and enterprise software to advanced applications and consulting services that drive business growth and efficiency. JBS includes a diverse portfolio of subsidiaries such as Hysab Kytab, Energy & Automation Pakistan, Blutech Consulting, and Imparé, reflecting our expanding global footprint and commitment to technological excellence. Through its specialized business units — JBS Arabia, JBS Infrastructure Solutions, JBS Customer Service & JBS Americas and Europe. JBS continues to deliver exceptional value across regions and industries. At JBS, we believe in creating impact through technology, collaboration, and continuous learning driving progress for our clients, our people, and the communities we serve.

Role Overview

We are looking for a versatile, high-output Senior Creative Designer to join our team. This person will own the entire creative pipeline end-to-end: from ideation and concept development through to final delivery of polished, on-brand visual assets across all channels.The ideal candidate should have hands-on skill in animation, video editing, motion graphics, illustration, and AI-powered design workflows. You should be equally comfortable creating a sleek product mockup, animating a social media reel, illustrating a custom character, building out a full brand identity system, and producing a polished promotional video.We are specifically inspired by portfolios that demonstrate AI-powered design and creative automation capabilities — blending traditional design craft with modern AI tools to produce high-volume, high-quality creative output at speed.

Location: Karachi

Business Unit/Department: Marketing

Mode: Onsite 

Type: Full-time 

Job Responsibilities

1. Graphic & Visual Design

• Design marketing collateral including social media posts, digital ads, banners, email templates, landing page graphics, brochures, flyers, and presentation decks
• Create premium product mockups, packaging renders, logos, typography systems, and full brand identity guidelines
• Develop infographics, editorial layouts, and data visualizations
• Maintain brand consistency across all digital and print touchpoints
• Design assets for web, social, email, packaging, events, and print production

2. Animation & Motion Graphics

• Produce 2D and 3D animations for social media, product explainers, onboarding flows, and ad campaigns
• Create animated logos, kinetic typography, looping motion graphics, and micro-interactions
• Design and animate characters, mascots, and storytelling visuals
• Build reusable motion templates, transitions, title cards, and lower-thirds
• Optimize animations for Instagram Reels, TikTok, YouTube Shorts, websites, and paid media

3. Video Production & Editing

• Edit and produce marketing videos including product demos, testimonials, brand stories, event recaps, and internal communications
• Handle the full post-production process including rough cuts, color grading, audio mixing, subtitles, sound design, and final exports
• Coordinate voiceovers using external talent or AI voice tools
• Adapt video content for multiple aspect ratios and platform requirements (16:9, 9:16, 1:1, 4:5)
• Maintain reusable video templates and motion presets

4. Illustration & Custom Artwork

• Create original illustrations for editorial, social, packaging, and campaign content
• Design custom icon systems, spot illustrations, and visual storytelling assets
• Produce character designs, storyboard frames, and illustrated narratives
• Illustrate technical diagrams, workflows, and explainer visuals
• Blend hand-crafted illustration techniques with AI-assisted workflows for rapid iteration

5. AI-Powered Design & Creative Automation

• Use AI tools such as Midjourney, DALL·E, Stable Diffusion, Adobe Firefly, and Runway ML to accelerate concept development and asset production
• Apply AI-powered retouching, upscaling, compositing, and background removal techniques
• Build scalable creative automation workflows for high-volume content production
• Stay up to date with emerging AI creative technologies and integrate them into production pipelines
• Ensure AI-assisted work maintains a polished, human-crafted aesthetic

6. Voiceover Coordination & Audio Design

• Coordinate voiceover production using external talent or AI voice tools such as ElevenLabs, Murf, and Play.ht
• Perform audio cleanup, normalization, timing adjustments, and VO/music mixing
• Source and license music and sound effects for video and animation projects

Qualifications & Experience

Must-Have

• 4+ years of professional experience in a creative/design role
• Strong multidisciplinary portfolio covering design, motion, video, and illustration
• Demonstrated experience using AI-powered creative tools and automation workflows
• Advanced proficiency in Adobe Creative Suite
• Experience with at least one 3D or motion tool (Blender or Cinema 4D preferred)
• Strong understanding of typography, branding, color theory, and visual hierarchy
• Ability to produce high-quality work quickly and efficiently
• Experience designing across social, web, print, email, and video formats
• Exceptional attention to detail and visual polish

Nice-to-Have

• Experience with Rive, Lottie, or Spline
• Familiarity with Webflow, Framer, HTML/CSS, or front-end implementation
• Photography and advanced retouching skills
• Strong visual storytelling and copywriting sensibility
• Experience with print production and prepress workflows
• Background in UX/UI design for web or mobile products

Portfolio Expectations

Your portfolio is the most important part of your application. We want to see:

• Premium product mockups and packaging renders
• Cohesive social media campaign systems
• Motion graphics, animated ads, and showreels
• High-quality video editing with strong pacing and storytelling
• Original illustrations ranging from editorial to character-driven work
• AI-enhanced creative workflows that support — not replace — strong design craft
• Complete brand identity systems including logos, guidelines, and multi-platform applications