Job Openings Performance Marketing Specialist

About the job Performance Marketing Specialist

Job Requirement:

  • Bachelor Degree in Advertising, Communication or other related major
  • Experience in managing and optimize paid channels
  • 2-5 years working experience as campaign specialist
  • Minimum 2 years of experiences handling Google ads & Facebook Ads
  • Deep knowledge with analytic tools
  • Experience using analytic tools (google analytic, appsflyers, etc
  • Good English is a must
  • Creative person
  • Data driven person
  • E-commerce experiences is a plus
  • Tech savvy

Job Responsibilities:

  • Create, maintain, monitor and optimize performance marketing campaign on our digital channels (Google ads & Facebook Ads)
  • Handle CPAS Facebook campaign
  • Collaborate and working closely with digital marketing team to achieve objectives
  • Doing a lot of A/B testing for performance campaign
  • Doing experiments with creative, audience data, platform, placement, content, or topic
  • Generate new ideas and initiatives for new digital campaign
  • Assist to manage digital budget and ensure we are allocating spend optimally across digital channels and marketing funnels
  • Identify optimization opportunities using data
  • Build and architect the best way campaign structure together with the digital team
  • Enlarge and maximize audience data from our SDK and Pixels