About the job Media Buyer (Google / Social Media) | Crypto | CFD FX | MYR$6,000 - $8,000
Job Highlights
- MNC Fintech Platform
- Global Scale Team and Job Scope
- Marketing Technology Driven
Company Overview:
Our client is a leading Fintech | CFD FX | Crypto broker with global operations with over 15 years of history in the markets. Their footprints are across the UK, Europe, Australia, South Africa, and BVI, with a global headcount of 400 crossing the regions.
Each entity is regulated by the relevant authority for that jurisdiction. The size and scale allow our client to provide traders with a more relevant offering that is based on geographical location, citizenship, and residency, all per the applicable regulation. With a wide range of financial instruments, including Forex, Shares, Commodities, Indices, Crypto, ETFs, Bonds, Blends, and IPO.
Recently they are looking for a Media Buyer professional to join their newly set-up office in Malaysia creating and optimizing paid media channels to support digital department growth goals.
Key Responsibilities
Your primary responsibilities, but not limited to:
- Develop strategies to effectively reach the target audience and marketing goals
- Responsible for managing and monitoring all paid media campaigns on specific channels of media buying.
- Work closely with designers on production requirement communication and ensure quality design and deliverables.
- Build and optimize paid media campaigns in channels like paid search, display, social, native advertising, and video.
- Analyze real-time performance data and optimize at a granular level
- Work closely with internal and vendors / external stakeholders, and participate in media planning across multiple platforms, including digital, and social media channels.
- Test ad messaging, landing pages, and anything else that might impact the user experience.
- Insight discovery for marketing campaigns and initiatives as well as explore the up-to-date market trends within the industry and the competitive landscape
Requirements
- 3+ years of relevant working experience, more experience will be considered in a senior role.
- Great organizational skills & team player.
- Knowledge and understanding of digital marketing channels and techniques (Specialise in paid Google or Social or App marketing in ASA / ASO)
- Experience in analytics (Google Analytics and Google Tag Manager etc).
- Detailed reporting with good visualization skills from data.
- Good command of both spoken and written English
- Self-motivated, hardworking, responsible, and willing to learn
- Have a passion and sense for Finance Industry with a can-do attitude.