Marketing Manager

-Create a concise and thorough brand strategy that explains the brand's goals, objectives, and core principles. This entails figuring out who the brand target's target market is and creating messaging that speaks to them.

-Develop a visual identity, a tone of voice, and brand guidelines in order to establish and uphold a powerful and identifiable brand identity that effectively expresses the brand's personality and values.

-Establish a clear and consistent messaging strategy that conveys to the target audience the brand's distinctive value proposition.

-Supervise the day-to-day administration of the brand, making sure that all touchpoints and channels, including advertising, social media, and public relations, are consistent.

-Develop and implement marketing and advertising strategies that promote brand awareness, boost consumer interaction, and boost revenue.

-Manage and safeguard brand reputation, both online and offline, and take the necessary steps to manage the reputation of the brand.

- Lead and oversee a team that is in charge of carrying out brand objectives and strategies.

-Conduct market research to learn about current business trends, consumer trends, and the landscape of rival companies. Determine the brands' opportunities and dangers, and then modify the brand strategy as necessary.

-Create and manage budgets for brand projects and campaigns, making sure they are used wisely to fulfill the goals of the brand and generate the best possible return on investment.

-Work together with other departments on product development, sales, marketing, and customer support to ensure brand coherence across all touchpoints and effective integration into the company's broader strategy.

-Create metrics to assess the success of brand projects and campaigns, and use the information gathered to inform upcoming marketing strategy.

-Track and evaluate brand performance indicators including market share, customer loyalty, and brand recognition to find areas for improvement.

-Assure adherence to all applicable local laws and ordinances, including those governing political and cultural sensitivities, copyrights, and the PDPA.

-Secure that employees are hired, trained, and managed in a way that will enable them to perform their tasks successfully.

-Identify the knowledge and/or skill improvement requirements of employees through coaching, mentoring, and/or role modeling.

-Speak up for the brand and make sure that its values and messaging are understood by and embodied by all employees.

-Complete other tasks as needed to suit business needs.