XTN-22F2456 | SENIOR WEBSITE CONTENT COORDINATOR (CRO-FOCUSED)

Wantable, a leading next-generation retail brand, is seeking a highly motivated Digital Asset & Design Assistant to join our team. You will be responsible for overseeing the management, trafficking, and archiving of photo and video assets and creating compelling visuals that promote our products and engage our customers. The ideal candidate will have a solid understanding of digital asset management systems and workflows, coupled with expertise in photo and video production technologies.

• Health Insurance/HMO
• Enjoy unlimited MadMax Coffee
• Diverse learning & growth opportunities
• Accessible Cloud HR platform (Sprout)
• Above standard leaves

The Senior Website Content Coordinator is a hands-on execution role responsible for building, maintaining, and optimizing website content and landing pages to improve conversion and overall site performance.

This role supports the Director of Digital Commerce & Website Experience by owning day-to-day site execution while applying a strong CRO mindset to continuously improve customer experience and conversion.

• Experience building and maintaining landing pages and website content (not just general web design)
• Strong CRO mindset (understands conversion, testing, and user behavior)
• Experience with A/B testing and basic analytics (GA4, heatmaps, etc.)
• Ability to structure pages with:
• clear value prop
• strong hierarchy
• effective CTAs
• Experience with tools like Unbounce, Dynamic Yield, or similar CMS/builders
• Strong attention to detail with QA mindset (ensures content is accurate and polished)
• Fast, execution-focused with ability to work independently and manage multiple priorities
• Comfortable using AI tools to speed up content, builds, and workflows
• Clear written and verbal English:
• can explain decisions
• can write simple, effective UI copy (headlines, CTAs)
• Basic copy instincts for improving clarity and conversion

• DTC / ecommerce experience (especially fashion/lifestyle)

• Basic SEO knowledge (metadata, structure, content optimization)

• Experience with paid traffic landing pages (Meta, Google)

• Basic HTML/CSS

• Strong sense of US ecommerce design standards and UX expectations

• Previous experience working with a US-based company or team