About the job XTN-21D8811 | LIFECYCLE AND CRM SPECIALIST
We are looking for a Lifecycle & CRM Specialist to support member engagement, retention, and revenue growth by developing and delivering targeted communications throughout the member journey.
• Health Insurance/HMO
• Enjoy unlimited MadMax Coffee
• Diverse learning & growth opportunities
• Accessible Cloud HR platform (Sprout)
• Above standard leaves
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Support the member lifecycle program to drive engagement, retention, and revenue.
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Build and deliver communications across email, SMS, push notifications, in-app messaging, web, and surveys.
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Use Braze as the core platform for managing and executing lifecycle communications.
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Collaborate with the Head of Member and the Lifecycle & Product Engagement Manager to implement lifecycle strategies across campaigns and business-as-usual (BAU) communications.
- 2+ years related experience Figma experience for content preparation and stakeholder feedback.
-CRM or lifecycle marketing experience across multiple channels.
- Experience running surveys or member research (e.g. Typeform, SurveyMonkey, Lyssna).
- Confident with segmentation, testing and performance reporting.
- Strong attention to detail, and an understanding of deliverability, consent and privacy requirements
- Braze certification
- Liquid
- HTML/CSS or SQL skills Experience in a membership, subscription, loyalty or sport business