Position Overview

We are seeking a dynamic and strategic PR Manager to lead our public relations efforts and elevate the brands presence across media channels. The ideal candidate will be responsible for developing and executing integrated PR strategies that enhance brand reputation, manage crisis communication, and build strong relationships with media, influencers, and key stakeholders.

Key Responsibilities

• Strategy & Planning

  • Develop and implement a comprehensive PR strategy aligned with overall marketing and business goals.

  • Identify key opportunities for media outreach, thought leadership, and brand positioning.

• Media Relations

  • Build and maintain strong relationships with journalists, editors, and industry influencers.

  • Secure high-quality media coverage in print, broadcast, and digital outlets.

• Content Creation

  • Oversee the creation of press releases, media kits, speeches, and other PR materials.

  • Ensure brand messaging is consistent across all communications.

• Event Management

  • Plan and execute press conferences, product launches, and media events.

  • Represent the company at industry events and speaking engagements.

• Crisis Communication

  • Serve as the primary point of contact for media inquiries during sensitive situations.

  • Develop proactive crisis communication plans to protect brand reputation.

• Monitoring & Reporting

  • Track PR metrics such as media coverage, sentiment, and share of voice.

  • Provide regular reports and insights to senior management.

Qualifications & Skills

• Education: Bachelors degree in Public Relations, Communications, Marketing, Journalism, or a related field (Masters preferred).

• Experience: 5+ years of progressive PR or corporate communications experience.

• Skills:

  • Exceptional written and verbal communication skills.

  • Strong media network and proven success in securing coverage.

  • Excellent project management and organizational abilities.

  • Ability to manage multiple priorities under tight deadlines.

  • Proficiency in PR tools and analytics platforms.