Sales Manager - Ladies Fitness Club

Sales Team Leader / Sales Manager
Location: Ladies-Only Premium Fitness Club

About the Role:
A premium ladies-only fitness club is looking for a dynamic and results-driven Sales Team Leader with proven experience in the fitness industry and a strong passion for health and wellness. The ideal candidate will lead the sales team, drive membership growth, and ensure exceptional service standards for female members. This position requires a numbers-driven leader with a big-picture mindset who can balance sales execution with strategic input, team motivation, and alignment with overall business goals.

Key Responsibilities:

• Lead, mentor, and motivate the sales team to achieve both individual and team membership targets.

• Conduct regular team training sessions to enhance sales techniques, product knowledge, and customer service skills.

• Monitor sales performance, set KPIs, and analyze data to identify growth opportunities.

• Manage staff performance, conduct evaluations, and report directly to senior management.

• Develop and implement effective sales strategies to attract new members and retain existing ones.

• Oversee sales activities to ensure alignment with overall business goals.

• Collaborate with marketing on promotions, campaigns, and lead-generation activities.

• Ensure the sales team delivers a personalized, high-quality experience to all prospects and members.

• Maintain accurate records of leads, follow-ups, and memberships in the CRM system.

• Promote the clubs brand values, culture, and service standards in all interactions.

Qualifications & Skills:

• 35 years of sales experience, preferably in the fitness, wellness, or lifestyle industry.

• Proven track record of leading and motivating a high-performing sales team.

• Ability to conduct effective team training and coaching sessions.

• Strong passion for fitness and wellness, with knowledge of gym operations and programs.

• Excellent communication, negotiation, and interpersonal skills.

• Strategic thinker with a marketing-oriented mindset.

• Proficiency in CRM systems and Microsoft Office Suite.

Personal Attributes:

• Energetic, enthusiastic, and self-motivated.

• Strong leadership presence with the ability to inspire and motivate others.

• Numbers- and results-driven, with a growth-focused mindset.

• Empathetic and customer-focused approach.

• Adaptable, proactive, and able to thrive in a fast-paced environment.

Benefits:

• Competitive salary package.

• Health and wellness benefits.

• Professional development and career growth opportunities.