Digital Marketing Manager

• Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Develop and monitor campaign budgets.
• Plan and manage our social media platforms.
• Prepare accurate reports on our marketing campaign’s overall performance.
• Coordinate with advertising and media experts to improve marketing results.
• Identify the latest trends and technologies affecting our industry.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with your team to brainstorm new and innovative growth strategies.
• Oversee and manage all contests, giveaways, and other digital projects.

• Handling strategic online initiatives
  
  
• Leading marketing campaigns from the idea stage through to their execution and implementation
  
  
• Monitoring and evaluating online media campaigns to keep them fresh and effective
  
  
• Directing the hiring of marketing and promotions staff and supervising their work
  
  
• Negotiating advertising contracts
  
  
• Working with other department heads and staff to discuss plans and marketing strategies
  
  
• Collaborating with finance staff to set and stay within budget
  
  
• Staying current with emerging opportunities in the digital marketing world

Requirements:

• Bachelor’s degree in marketing or relevant field.
• A minimum of 5 years experience in a digital marketing or advertising position.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.