Social Media & Content Assistant

Content Execution & Publishing

• Schedule and publish approved content across platforms (Instagram, TikTok, Facebook, and others as assigned)
• Ensure captions, hashtags, links, and tags are accurate and aligned with brand guidelines
• Support short-form video posting (TikTok/Reels) including basic uploads, captions, and cover checks
• Monitor scheduled posts to ensure they go live correctly and on time

Asset & Content Management

• Organize creative assets (images, videos, captions) in shared drives and project management tools
• Ensure all assets follow naming conventions and folder structures
• Track content status (drafted, approved, scheduled, live) in tools like Asana or spreadsheets

Community & Platform Support

• Assist with basic community management (flagging comments, DMs, or issues to onshore team)
• Monitor engagement and report any urgent issues or trends
• Support influencer or affiliate content tracking when needed

Coordination & Communication

• Coordinate closely with onshore team members to clarify deliverables and deadlines
• Follow up on missing assets, approvals, or feedback proactively
• Communicate delays or risks early rather than after deadlines have passed

Reporting & Documentation

• Prepare basic weekly or monthly social media reports (posting activity, engagement snapshots)
• Track deliverables against agreed timelines
• Document recurring issues, delays, or workflow bottlenecks
• Maintain SOPs, checklists, and process documentation as workflows evolve