Assistant Sales Manager (Traditional Trade)

DUTIES AND RESPONSIBILITIES

• Responsible for the development of national sales strategy and marketing plan in the traditional trade channel.
• Ensure the achievement of channel sales-in target, distribution, coverage expansion, and market share.
• Develop, manage, and control the implementation of trade programs.
• Build strong relationship with distributors and wholesalers.
• Monitor and analyze market situation, competitive landscape, and develop appropriate tactical plan and strategies.
• Develop and improve sales system and customer service to attain highest customer satisfaction.

JOB SPECIFICATION

• Bachelor degree in Business Management or related field.
• At least 5 years experience of sales in food or beverage business.
• Familiarity with how FMCG sector operates, or related products with similar selling formats (distributors model, local modern trade, wholesalers).
• Strong managerial skill, holistic and strategic thinking.
• Enjoy working with people and developing team capability in-field.
• Comfortable in working up-country for an extended period.
• Business fluency level of English command.